In the era where Artificial Intelligence (AI) is comprehensively transforming the Marketing industry, possessing professional knowledge alone is not enough. When AI can automate processes, analyze data, and optimize campaigns rapidly, “human-centric” skills are the very factors that help Marketers create a difference and maintain a competitive advantage.
To help Marketing students better prepare for their future careers, NEW8808 collaborates with the University of Hertfordshire (UK) to organize an international lecture with the theme:
Essential Skills to Help Marketers Get Ready for the Future in the AI Era
This is an opportunity for students to access an international perspective on the modern Marketing industry, while exploring important skills that AI can hardly replace.
Why Shouldn’t Marketing Students Miss This?
Experience an international classroom with a lecturer from the UK
Students will participate in a trial class with a lecturer from the University of Hertfordshire – one of the prestigious public universities in the United Kingdom.
Get accustomed to a global learning environment
The class takes place entirely in English, helping students improve their communication skills and adapt to an international academic environment.
Clearly understand the “survival” skills of a Marketer in the AI era
The program focuses on important skills such as:
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Creative thinking
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Critical thinking
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Communication skills
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Adaptability
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Problem-solving in a rapidly changing environment
These are the core competencies that help Marketers stand out amidst the wave of automation and AI.
Orient future career development
Students will learn how to build a comprehensive skill set to meet recruitment demands in the digital age and global career trends.
Opportunity to explore international bachelor’s programs
The class is also an occasion for NEW8808 Marketing students to explore the opportunity to earn an international bachelor’s degree from the University of Hertfordshire (UK).
International Lecturer Accompanying the Program

Ms. Urszula (Ula) Fikowska
Marketing Teaching Assistant at the University of Hertfordshire (UK)
With many years of experience in the fields of:
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Digital Marketing
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Content creation
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Experiential learning design
She has participated in many academic projects and corporate collaborations to support students in developing practical skills, ready for an international working environment. In addition, Ms. Urszula is known for her modern teaching methods, inspiring learning, and promoting the development of professional skills for students.
Class Information
Time: 15:00 – 16:00 | Thursday, June 12, 2025
Format: Online
Register to Participate Now
Interested students can register to participate in the program at:
📝 https://forms.gle/STWTXL1nwxj3pFTZ6
Do not miss the opportunity to update Marketing trends in the AI era and experience an international learning environment starting today.
POSTS AND TELECOMMUNICATIONS INSTITUTE OF TECHNOLOGY
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