{"id":9893,"date":"2026-04-30T08:18:42","date_gmt":"2026-04-30T01:18:42","guid":{"rendered":"https:\/\/marketing.new88088.net\/?page_id=9893"},"modified":"2026-04-30T08:39:21","modified_gmt":"2026-04-30T01:39:21","slug":"cac-hoat-dong-hop-tac-doanh-nghiep","status":"publish","type":"page","link":"https:\/\/marketing.new88088.net\/cac-hoat-dong-hop-tac-doanh-nghiep\/","title":{"rendered":"C\u00e1c ho\u1ea1t \u0111\u1ed9ng h\u1ee3p t\u00e1c doanh nghi\u1ec7p"},"content":{"rendered":"<p><strong>1. T\u1ed5ng quan<\/strong><\/p>\n<p>B\u1ed9 m\u00f4n Marketing \u2013 Vi\u1ec7n Kinh t\u1ebf B\u01b0u \u0111i\u1ec7n duy tr\u00ec v\u00e0 ph\u00e1t tri\u1ec3n m\u1ea1ng l\u01b0\u1edbi h\u1ee3p t\u00e1c ch\u1eb7t ch\u1ebd v\u1edbi c\u00e1c doanh nghi\u1ec7p trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc nh\u1eb1m n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng \u0111\u00e0o t\u1ea1o, g\u1eafn k\u1ebft l\u00fd thuy\u1ebft v\u1edbi th\u1ef1c ti\u1ec5n v\u00e0 t\u0103ng c\u01b0\u1eddng c\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p cho sinh vi\u00ean.<\/p>\n<p>Ho\u1ea1t \u0111\u1ed9ng h\u1ee3p t\u00e1c doanh nghi\u1ec7p \u0111\u01b0\u1ee3c tri\u1ec3n khai theo \u0111\u1ecbnh h\u01b0\u1edbng <strong>g\u1eafn k\u1ebft \u0111\u00e0o t\u1ea1o v\u1edbi nhu c\u1ea7u th\u1ecb tr\u01b0\u1eddng lao \u0111\u1ed9ng<\/strong>, \u0111\u1ed3ng th\u1eddi l\u00e0 m\u1ed9t th\u00e0nh ph\u1ea7n quan tr\u1ecdng trong h\u1ec7 th\u1ed1ng \u0111\u1ea3m b\u1ea3o ch\u1ea5t l\u01b0\u1ee3ng \u0111\u00e0o t\u1ea1o c\u1ee7a H\u1ecdc vi\u1ec7n.<\/p>\n<p><strong>2. \u0110\u1ed1i t\u00e1c doanh nghi\u1ec7p<\/strong><\/p>\n<p>B\u1ed9 m\u00f4n \u0111\u00e3 thi\u1ebft l\u1eadp quan h\u1ec7 h\u1ee3p t\u00e1c v\u1edbi nhi\u1ec1u doanh nghi\u1ec7p thu\u1ed9c c\u00e1c l\u0129nh v\u1ef1c:<\/p>\n<ul>\n<li>Vi\u1ec5n th\u00f4ng &#8211; CNTT<\/li>\n<li>T\u00e0i ch\u00ednh \u2013 Ng\u00e2n h\u00e0ng<\/li>\n<li>Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed<\/li>\n<li>B\u00e1n l\u1ebb<\/li>\n<li>Logistics<\/li>\n<li>Gi\u00e1o d\u1ee5c<\/li>\n<li>Y t\u1ebf<\/li>\n<li>C\u01a1 quan nh\u00e0 n\u01b0\u1edbc v\u00e0 t\u1ed5 ch\u1ee9c nghi\u00ean c\u1ee9u<\/li>\n<\/ul>\n<p><img decoding=\"async\" src=\"https:\/\/marketing.new88088.net\/wp-content\/uploads\/sites\/40\/2026\/04\/2026-04-30_081948.png\" \/><\/p>\n<p><strong>3. H\u00ecnh th\u1ee9c h\u1ee3p t\u00e1c<\/strong><\/p>\n<p>Ho\u1ea1t \u0111\u1ed9ng h\u1ee3p t\u00e1c gi\u1eefa Khoa v\u00e0 doanh nghi\u1ec7p \u0111\u01b0\u1ee3c tri\u1ec3n khai \u0111a d\u1ea1ng d\u01b0\u1edbi nhi\u1ec1u h\u00ecnh th\u1ee9c:<\/p>\n<p><strong>\ud83d\udd39 Th\u1ef1c t\u1eadp v\u00e0 tuy\u1ec3n d\u1ee5ng<\/strong><\/p>\n<ul>\n<li>Doanh nghi\u1ec7p ti\u1ebfp nh\u1eadn sinh vi\u00ean th\u1ef1c t\u1eadp<\/li>\n<li>Ph\u1ed1i h\u1ee3p t\u1ed5 ch\u1ee9c ng\u00e0y h\u1ed9i vi\u1ec7c l\u00e0m<\/li>\n<li>Tuy\u1ec3n d\u1ee5ng sinh vi\u00ean sau t\u1ed1t nghi\u1ec7p<\/li>\n<\/ul>\n<p><strong>\ud83d\udd39 Tham gia gi\u1ea3ng d\u1ea1y v\u00e0 \u0111\u00e0o t\u1ea1o<\/strong><\/p>\n<ul>\n<li>Chuy\u00ean gia doanh nghi\u1ec7p tham gia gi\u1ea3ng d\u1ea1y chuy\u00ean \u0111\u1ec1<\/li>\n<li>T\u1ed5 ch\u1ee9c seminar, workshop, talkshow<\/li>\n<li>Chia s\u1ebb kinh nghi\u1ec7m th\u1ef1c ti\u1ec5n ngh\u1ec1 nghi\u1ec7p<\/li>\n<\/ul>\n<p><strong>\ud83d\udd39 Tham gia x\u00e2y d\u1ef1ng v\u00e0 r\u00e0 so\u00e1t ch\u01b0\u01a1ng tr\u00ecnh<\/strong><\/p>\n<ul>\n<li>G\u00f3p \u00fd n\u1ed9i dung ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o<\/li>\n<li>Tham gia h\u1ed9i \u0111\u1ed3ng t\u01b0 v\u1ea5n ch\u01b0\u01a1ng tr\u00ecnh<\/li>\n<li>\u0110\u1ec1 xu\u1ea5t c\u00e1c k\u1ef9 n\u0103ng v\u00e0 n\u0103ng l\u1ef1c c\u1ea7n thi\u1ebft<\/li>\n<\/ul>\n<p><strong>\ud83d\udd39 D\u1ef1 \u00e1n v\u00e0 ho\u1ea1t \u0111\u1ed9ng th\u1ef1c t\u1ebf<\/strong><\/p>\n<ul>\n<li>Sinh vi\u00ean tham gia c\u00e1c d\u1ef1 \u00e1n th\u1ef1c t\u1ebf t\u1ea1i doanh nghi\u1ec7p<\/li>\n<li>T\u1ed5 ch\u1ee9c c\u00e1c cu\u1ed9c thi, hackathon, project-based learning<\/li>\n<li>H\u1ee3p t\u00e1c nghi\u00ean c\u1ee9u v\u00e0 chuy\u1ec3n giao c\u00f4ng ngh\u1ec7<\/li>\n<\/ul>\n<p>H\u00ecnh \u1ea3nh cu\u1ed9c thi c\u00f3 doanh nghi\u1ec7p l\u00e0m Mentor:<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/marketing.new88088.net\/wp-content\/uploads\/sites\/40\/2026\/04\/2026-04-30_082826.png\" \/><\/p>\n<p>H\u1ed9i th\u1ea3o \u0111\u1ecbnh h\u01b0\u1edbng ngh\u1ec1 nghi\u1ec7p, nh\u1eadn sinh vi\u00ean th\u1ef1c t\u1eadp:<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/marketing.new88088.net\/wp-content\/uploads\/sites\/40\/2026\/04\/2026-04-30_083004.png\" \/><\/p>\n<p><strong>4. Vai tr\u00f2 c\u1ee7a doanh nghi\u1ec7p trong \u0111\u00e0o t\u1ea1o<\/strong><\/p>\n<p>Doanh nghi\u1ec7p \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong qu\u00e1 tr\u00ecnh \u0111\u00e0o t\u1ea1o th\u00f4ng qua:<\/p>\n<ul>\n<li>G\u00f3p ph\u1ea7n \u0111\u1ecbnh h\u01b0\u1edbng chu\u1ea9n \u0111\u1ea7u ra c\u1ee7a ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o<\/li>\n<li>\u0110\u00e1nh gi\u00e1 n\u0103ng l\u1ef1c sinh vi\u00ean v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng \u0111\u00e0o t\u1ea1o<\/li>\n<li>Tham gia v\u00e0o qu\u00e1 tr\u00ecnh c\u1ea3i ti\u1ebfn ch\u01b0\u01a1ng tr\u00ecnh<\/li>\n<li>H\u1ed7 tr\u1ee3 x\u00e2y d\u1ef1ng m\u00f4i tr\u01b0\u1eddng h\u1ecdc t\u1eadp g\u1eafn v\u1edbi th\u1ef1c ti\u1ec5n<\/li>\n<\/ul>\n<p><strong>5. C\u01a1 h\u1ed9i d\u00e0nh cho sinh vi\u00ean<\/strong><\/p>\n<p>Th\u00f4ng qua m\u1ea1ng l\u01b0\u1edbi h\u1ee3p t\u00e1c doanh nghi\u1ec7p, sinh vi\u00ean c\u1ee7a B\u1ed9 m\u00f4n c\u00f3 c\u01a1 h\u1ed9i:<\/p>\n<ul>\n<li>Tham gia th\u1ef1c t\u1eadp t\u1ea1i c\u00e1c doanh nghi\u1ec7p uy t\u00edn<\/li>\n<li>Ti\u1ebfp c\u1eadn m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c th\u1ef1c t\u1ebf<\/li>\n<li>Ph\u00e1t tri\u1ec3n k\u1ef9 n\u0103ng ngh\u1ec1 nghi\u1ec7p v\u00e0 k\u1ef9 n\u0103ng m\u1ec1m<\/li>\n<li>\u0110\u01b0\u1ee3c tuy\u1ec3n d\u1ee5ng ngay sau khi t\u1ed1t nghi\u1ec7p<\/li>\n<\/ul>\n<p><strong>6. Ho\u1ea1t \u0111\u1ed9ng ti\u00eau bi\u1ec3u<\/strong><\/p>\n<p>Khoa th\u01b0\u1eddng xuy\u00ean t\u1ed5 ch\u1ee9c c\u00e1c ho\u1ea1t \u0111\u1ed9ng h\u1ee3p t\u00e1c v\u1edbi doanh nghi\u1ec7p nh\u01b0:<\/p>\n<ul>\n<li>Ng\u00e0y h\u1ed9i vi\u1ec7c l\u00e0m (Job Fair)<\/li>\n<li>H\u1ed9i th\u1ea3o chuy\u00ean \u0111\u1ec1 v\u1edbi doanh nghi\u1ec7p<\/li>\n<li>Ch\u01b0\u01a1ng tr\u00ecnh mentoring v\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng ngh\u1ec1 nghi\u1ec7p<\/li>\n<li>C\u00e1c cu\u1ed9c thi chuy\u00ean m\u00f4n v\u00e0 d\u1ef1 \u00e1n th\u1ef1c t\u1ebf<\/li>\n<\/ul>\n<p><strong>7. K\u1ebft qu\u1ea3 h\u1ee3p t\u00e1c<\/strong><\/p>\n<p>Ho\u1ea1t \u0111\u1ed9ng h\u1ee3p t\u00e1c doanh nghi\u1ec7p \u0111\u00e3 mang l\u1ea1i nh\u1eefng k\u1ebft qu\u1ea3 t\u00edch c\u1ef1c:<\/p>\n<ul>\n<li>T\u1ef7 l\u1ec7 sinh vi\u00ean c\u00f3 vi\u1ec7c l\u00e0m cao sau t\u1ed1t nghi\u1ec7p, sinh vi\u00ean t\u00f4\u0301t nghi\u00ea\u0323p ngha\u0300nh Marketing co\u0301 kha\u0309 n\u0103ng ti\u0300m \u0111\u01b0\u01a1\u0323c vi\u00ea\u0323c la\u0300m cao sau m\u00f4\u0323t th\u01a1\u0300i gian ng\u0103\u0301n t\u00f4\u0301t nghi\u00ea\u0323p, d\u01b0\u0323a va\u0300o d\u01b0\u0303 li\u00ea\u0323u kha\u0309o sa\u0301t cu\u0309a HV n\u0103m 2025\n<ul>\n<li>T\u1ef7 l\u1ec7 c\u00f3 vi\u1ec7c l\u00e0m ngay sau 3 th\u00e1ng: 82,2%<\/li>\n<li>T\u1ef7 l\u1ec7 c\u00f3 vi\u1ec7c l\u00e0m sau 6 th\u00e1ng: ~85%<\/li>\n<li>T\u1ef7 l\u1ec7 c\u00f3 vi\u1ec7c l\u00e0m sau 12 th\u00e1ng: ~93%<\/li>\n<li>T\u1ef7 l\u1ec7 l\u00e0m vi\u1ec7c \u0111\u00fang ho\u1eb7c g\u1ea7n ng\u00e0nh \u0111\u00e0o t\u1ea1o: ~82%<\/li>\n<\/ul>\n<\/li>\n<li>Sinh vi\u00ean \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 c\u00f3 k\u1ef9 n\u0103ng ph\u00f9 h\u1ee3p v\u1edbi y\u00eau c\u1ea7u c\u00f4ng vi\u1ec7c<\/li>\n<li>M\u1ee9c l\u01b0\u01a1ng kh\u1edfi \u0111i\u1ec3m trung b\u00ecnh: 08 \u2013 12 tri\u1ec7u VN\u0110\/th\u00e1ng<\/li>\n<li>Sinh vi\u00ean c\u00f3 n\u0103ng l\u1ef1c t\u1ed1t: c\u00f3 th\u1ec3 \u0111\u1ea1t 15 \u2013 20 tri\u1ec7u VN\u0110\/th\u00e1ng<\/li>\n<\/ul>\n<p>(S\u1ed1 li\u1ec7u mang t\u00ednh tham kh\u1ea3o, thay \u0111\u1ed5i theo v\u1ecb tr\u00ed v\u00e0 n\u0103ng l\u1ef1c c\u00e1 nh\u00e2n)<\/p>\n<ul>\n<li>C\u00e1c v\u1ecb tr\u00ed c\u00f4ng vi\u1ec7c ph\u1ed5 bi\u1ebfn c\u1ee7a sinh vi\u00ean t\u1ed1t nghi\u1ec7p bao g\u1ed3m:\n<ul>\n<li>Chuy\u00ean vi\u00ean marketing<\/li>\n<li>Chuy\u00ean vi\u00ean digital marketing<\/li>\n<li>Chuy\u00ean vi\u00ean ph\u00e2n t\u00edch chi\u1ebfn d\u1ecbch marketing<\/li>\n<li>Chuy\u00ean vi\u00ean nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng<\/li>\n<li>Chuy\u00ean vi\u00ean nghi\u00ean c\u1ee9u v\u00e0 ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng<\/li>\n<li>Chuy\u00ean vi\u00ean SEO (Search Engine Optimisation Manager)<\/li>\n<li>Chuy\u00ean vi\u00ean ph\u00e2n t\u00edch web<\/li>\n<li>Chuy\u00ean vi\u00ean th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed<\/li>\n<li>Chuy\u00ean vi\u00ean ph\u00e2n t\u00edch Insight kh\u00e1ch hang<\/li>\n<li>Chuy\u00ean vi\u00ean ph\u00e2n t\u00edch SMM (Social Media Marketing Analyst)<\/li>\n<li>Chuy\u00ean vi\u00ean c\u00f4ng ngh\u1ec7 Marketing (Marketing Technologist)<\/li>\n<li>Chuy\u00ean vi\u00ean ph\u00e2n t\u00edch chi\u1ebfn l\u01b0\u1ee3c Marketing<\/li>\n<li>Chuy\u00ean vi\u00ean ph\u00e2n t\u00edch c\u01a1 s\u1edf d\u1eef li\u1ec7u marketing<\/li>\n<li>Chuy\u00ean vi\u00ean ph\u00e2n t\u00edch d\u1eef li\u1ec7u marketing (Marketing Data Analytist)<\/li>\n<li>Chuy\u00ean vi\u00ean Ph\u00e2n t\u00edch kinh doanh (Business Analytics)<\/li>\n<li>Chuy\u00ean vi\u00ean truy\u1ec1n th\u00f4ng marketing<\/li>\n<li>Chuy\u00ean vi\u00ean Marketing tr\u1ef1c tuy\u1ebfn<\/li>\n<li>Chuy\u00ean vi\u00ean quan h\u1ec7 c\u00f4ng ch\u00fang v\u00e0 t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n<\/li>\n<\/ul>\n<\/li>\n<li>T\u1ef7 l\u1ec7 sinh vi\u00ean ti\u1ebfp t\u1ee5c h\u1ecdc t\u1eadp n\u00e2ng cao tr\u00ecnh \u0111\u1ed9:\n<ul>\n<li>T\u1ef7 l\u1ec7 h\u1ecdc ti\u1ebfp sau \u0111\u1ea1i h\u1ecdc: ~10%<\/li>\n<li>H\u00ecnh th\u1ee9c: h\u1ecdc cao h\u1ecdc trong n\u01b0\u1edbc ho\u1eb7c du h\u1ecdc<\/li>\n<\/ul>\n<\/li>\n<li>M\u1ed1i quan h\u1ec7 h\u1ee3p t\u00e1c v\u1edbi doanh nghi\u1ec7p ng\u00e0y c\u00e0ng \u0111\u01b0\u1ee3c m\u1edf r\u1ed9ng, Sinh vi\u00ean t\u1ed1t nghi\u1ec7p \u0111\u00e3 v\u00e0 \u0111ang l\u00e0m vi\u1ec7c t\u1ea1i nhi\u1ec1u doanh nghi\u1ec7p uy t\u00edn, nh\u01b0:\n<ul>\n<li>T\u1eadp \u0111o\u00e0n t\u00e0i ch\u00ednh \u2013 ng\u00e2n h\u00e0ng \u2013 b\u1ea3o hi\u1ec3m<\/li>\n<li>Doanh nghi\u1ec7p b\u00e1n l\u1ebb &#8211; TM\u0110T trong n\u01b0\u1edbc v\u00e0 qu\u1ed1c t\u1ebf<\/li>\n<li>Doanh nghi\u1ec7p l\u1edbn trong l\u0129nh v\u1ef1c: logistics; gi\u00e1o d\u1ee5c; TM\u0110T; b\u00e1n l\u1ebb<\/li>\n<li>C\u00e1c c\u00f4ng ty kh\u1edfi nghi\u1ec7p<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><strong>8. Cam k\u1ebft ph\u00e1t tri\u1ec3n h\u1ee3p t\u00e1c<\/strong><\/p>\n<p>B\u1ed9 m\u00f4n Marketing \u2013 Vi\u1ec7n Kinh t\u1ebf B\u01b0u \u0111i\u1ec7n cam k\u1ebft:<\/p>\n<ul>\n<li>Ti\u1ebfp t\u1ee5c m\u1edf r\u1ed9ng m\u1ea1ng l\u01b0\u1edbi \u0111\u1ed1i t\u00e1c doanh nghi\u1ec7p<\/li>\n<li>T\u0103ng c\u01b0\u1eddng s\u1ef1 tham gia c\u1ee7a doanh nghi\u1ec7p v\u00e0o ho\u1ea1t \u0111\u1ed9ng \u0111\u00e0o t\u1ea1o<\/li>\n<li>N\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng \u0111\u00e0o t\u1ea1o g\u1eafn v\u1edbi th\u1ef1c ti\u1ec5n<\/li>\n<li>\u0110\u00e1p \u1ee9ng t\u1ed1t h\u01a1n nhu c\u1ea7u c\u1ee7a th\u1ecb tr\u01b0\u1eddng lao \u0111\u1ed9ng<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>1. T\u1ed5ng quan B\u1ed9 m\u00f4n Marketing \u2013 Vi\u1ec7n Kinh t\u1ebf B\u01b0u \u0111i\u1ec7n duy tr\u00ec v\u00e0 ph\u00e1t tri\u1ec3n m\u1ea1ng l\u01b0\u1edbi h\u1ee3p t\u00e1c ch\u1eb7t ch\u1ebd v\u1edbi c\u00e1c doanh nghi\u1ec7p trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc nh\u1eb1m n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng \u0111\u00e0o t\u1ea1o, g\u1eafn k\u1ebft l\u00fd thuy\u1ebft v\u1edbi th\u1ef1c ti\u1ec5n v\u00e0 t\u0103ng c\u01b0\u1eddng c\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p cho sinh vi\u00ean. [&hellip;]<\/p>\n","protected":false},"author":77,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-9893","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/marketing.new88088.net\/wp-json\/wp\/v2\/pages\/9893","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/marketing.new88088.net\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/marketing.new88088.net\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/marketing.new88088.net\/wp-json\/wp\/v2\/users\/77"}],"replies":[{"embeddable":true,"href":"https:\/\/marketing.new88088.net\/wp-json\/wp\/v2\/comments?post=9893"}],"version-history":[{"count":0,"href":"https:\/\/marketing.new88088.net\/wp-json\/wp\/v2\/pages\/9893\/revisions"}],"wp:attachment":[{"href":"https:\/\/marketing.new88088.net\/wp-json\/wp\/v2\/media?parent=9893"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}