{"id":2186,"date":"2024-10-04T03:35:21","date_gmt":"2024-10-04T03:35:21","guid":{"rendered":"https:\/\/eript.new88088.net\/?p=2186"},"modified":"2024-10-04T03:35:21","modified_gmt":"2024-10-04T03:35:21","slug":"chuong-trinh-dao-tao-dai-hoc-nganh-quan-tri-kinh-doanh-hinh-thuc-vua-lam-vua-hoc","status":"publish","type":"post","link":"https:\/\/eript.new88088.net\/chuong-trinh-dao-tao-dai-hoc-nganh-quan-tri-kinh-doanh-hinh-thuc-vua-lam-vua-hoc\/","title":{"rendered":"CH\u01af\u01a0NG TR\u00ccNH \u0110\u00c0O T\u1ea0O \u0110\u1ea0I H\u1eccC NG\u00c0NH QU\u1ea2N TR\u1eca KINH DOANH H\u00ccNH TH\u1ee8C V\u1eeaA L\u00c0M V\u1eeaA H\u1eccC"},"content":{"rendered":"

T\u00ean ch\u01b0\u01a1ng tr\u00ecnh:\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Qu\u1ea3n tr\u1ecb kinh doanh<\/strong><\/p>\n

Tr\u00ecnh \u0111\u1ed9 \u0111\u00e0o t\u1ea1o:\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 \u0110\u1ea1i h\u1ecdc<\/strong><\/p>\n

Ng\u00e0nh \u0111\u00e0o t\u1ea1o:\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Qu\u1ea3n tr\u1ecb kinh doanh<\/strong><\/p>\n

Ng\u00e0nh \u0111\u00e0o tao (Ti\u1ebfng Anh):\u00a0 Business Administration<\/strong><\/p>\n

H\u00ecnh th\u1ee9c \u0111\u00e0o t\u1ea1o:\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 V\u1eeba l\u00e0m v\u1eeba h\u1ecdc<\/strong><\/p>\n

1- M\u1ee4C TI\u00caU \u0110\u00c0O T\u1ea0O<\/strong><\/h2>\n

M\u1ee5c ti\u00eau chung:<\/strong><\/p>\n

Ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o ng\u00e0nh Qu\u1ea3n tr\u1ecb kinh doanh (QTKD) nh\u1eb1m cung c\u1ea5p cho sinh vi\u00ean ki\u1ebfn th\u1ee9c, k\u1ef9 n\u0103ng, n\u0103ng l\u1ef1c t\u1ef1 ch\u1ee7 v\u00e0 tr\u00e1ch nhi\u1ec7m c\u1ea7n thi\u1ebft \u0111\u1ec3 h\u00ecnh th\u00e0nh \u00fd t\u01b0\u1edfng, thi\u1ebft k\u1ebf, tri\u1ec3n khai v\u00e0 v\u1eadn h\u00e0nh qu\u00e1 tr\u00ecnh kinh doanh.<\/p>\n

M\u1ee5c ti\u00eau c\u1ee5 th\u1ec3: <\/strong><\/p>\n

sinh vi\u00ean t\u1ed1t nghi\u1ec7p ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o \u0111\u1ea1i h\u1ecdc qu\u1ea3n tr\u1ecb kinh doanh v\u1eeba l\u00e0m v\u1eeba h\u1ecdc c\u00f3 th\u1ec3:<\/p>\n

1.V\u1eadn d\u1ee5ng c\u00e1c ki\u1ebfn th\u1ee9c chuy\u00ean m\u00f4n v\u00e0 to\u00e0n di\u1ec7n \u0111\u1ec3 gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 v\u1ec1 kinh doanh (ho\u1ea1ch \u0111\u1ecbnh, t\u1ed5 ch\u1ee9c, ki\u1ec3m so\u00e1t ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a doanh nghi\u1ec7p);<\/p>\n

2. V\u1eadn d\u1ee5ng c\u00e1c ki\u1ebfn th\u1ee9c qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p v\u00e0o th\u1ef1c t\u1ebf m\u00f4i tr\u01b0\u1eddng kinh doanh h\u1ed9i t\u1ee5 v\u1ec1 c\u00f4ng ngh\u1ec7 v\u00e0 th\u01b0\u01a1ng m\u1ea1i qu\u1ed1c t\u1ebf;<\/p>\n

3. V\u1eadn d\u1ee5ng nh\u1eefng ki\u1ebfn th\u1ee9c, k\u1ef9 n\u0103ng x\u00e3 h\u1ed9i v\u00e0 k\u1ef9 n\u0103ng c\u00e1 nh\u00e2n ph\u00f9 h\u1ee3p v\u1edbi chuy\u00ean ng\u00e0nh \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o \u0111\u1ec3 l\u00e0m vi\u1ec7c \u0111\u1ed9c l\u1eadp v\u00e0 l\u00e0m vi\u1ec7c nh\u00f3m hi\u1ec7u qu\u1ea3;<\/p>\n

4. Giao ti\u1ebfp b\u1eb1ng ti\u1ebfng Anh v\u00e0 s\u1eed d\u1ee5ng c\u00f4ng ngh\u1ec7 th\u00f4ng tin \u0111\u1ec3 khai th\u00e1c, nghi\u00ean c\u1ee9u v\u00e0 \u1ee9ng d\u1ee5ng ti\u1ebfn b\u1ed9 khoa h\u1ecdc c\u00f4ng ngh\u1ec7 trong l\u0129nh v\u1ef1c qu\u1ea3n tr\u1ecb kinh doanh.<\/p>\n

2- CHU\u1ea8N \u0110\u1ea6U RA<\/strong><\/h2>\n

2.1. K<\/strong>i\u1ebfn th\u1ee9c<\/strong><\/p>\n

Ki\u1ebfn th\u1ee9c chung g\u1ed3m:<\/em><\/strong><\/p>\n

(1) Hi\u1ec3u v\u00e0 v\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c ki\u1ebfn th\u1ee9c \u0111\u1ea1i c\u01b0\u01a1ng v\u1ec1 khoa h\u1ecdc t\u1ef1 nhi\u00ean, khoa h\u1ecdc k\u1ef9 thu\u1eadt v\u00e0 c\u00f4ng ngh\u1ec7 v\u00e0o h\u1ecdc t\u1eadp, nghi\u00ean c\u1ee9u v\u00e0 th\u1ef1c hi\u1ec7n ho\u1ea1t \u0111\u1ed9ng ngh\u1ec1 nghi\u1ec7p;<\/p>\n

(2) Hi\u1ec3u v\u00e0 v\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c ki\u1ebfn th\u1ee9c \u0111\u1ea1i c\u01b0\u01a1ng v\u1ec1 khoa h\u1ecdc x\u00e3 h\u1ed9i v\u00e0 khoa h\u1ecdc nh\u00e2n v\u0103n v\u00e0o h\u1ecdc t\u1eadp, nghi\u00ean c\u1ee9u v\u00e0 th\u1ef1c hi\u1ec7n ho\u1ea1t \u0111\u1ed9ng ngh\u1ec1 nghi\u1ec7p;<\/p>\n

(3) Ph\u00e2n t\u00edch v\u00e0 \u0111\u00e1nh gi\u00e1 \u0111\u01b0\u1ee3c c\u00e1c ki\u1ebfn th\u1ee9c thu\u1ed9c l\u0129nh v\u1ef1c kinh t\u1ebf v\u00e0 qu\u1ea3n l\u00fd ph\u00f9 h\u1ee3p v\u1edbi ng\u00e0nh v\u00e0o th\u1ef1c ti\u1ec5n (nguy\u00ean t\u1eafc c\u01a1 b\u1ea3n c\u1ee7a kinh t\u1ebf vi m\u00f4 v\u00e0 v\u0129 m\u00f4, nguy\u00ean l\u00fd v\u1eadn \u0111\u1ed9ng c\u1ee7a th\u1ecb tr\u01b0\u1eddng, \u1ee9ng d\u1ee5ng ph\u01b0\u01a1ng ph\u00e1p \u0111\u1ecbnh l\u01b0\u1ee3ng v\u00e0o h\u1ed7 tr\u1ee3 ra quy\u1ebft \u0111\u1ecbnh qu\u1ea3n tr\u1ecb kinh doanh\u2026);<\/p>\n

(4) Ph\u00e2n t\u00edch v\u00e0 \u0111\u00e1nh gi\u00e1 \u0111\u01b0\u1ee3c c\u00e1c ki\u1ebfn th\u1ee9c thu\u1ed9c l\u0129nh v\u1ef1c nh\u00f3m ng\u00e0nh qu\u1ea3n tr\u1ecb kinh doanh \u0111\u1ec3 gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 chuy\u00ean m\u00f4n trong th\u1ef1c ti\u1ec5n (v\u1eadn d\u1ee5ng c\u00e1c ki\u1ebfn th\u1ee9c qu\u1ea3n tr\u1ecb c\u0103n b\u1ea3n \u0111\u1ec3 \u0111\u1ec1 xu\u1ea5t c\u00e1c quy\u1ebft \u0111\u1ecbnh v\u1eadn h\u00e0nh doanh nghi\u1ec7p, \u0111\u1ea3m b\u1ea3o ngu\u1ed3n nh\u00e2n l\u1ef1c c\u1ee7a doanh nghi\u1ec7p \u1ed5n \u0111\u1ecbnh v\u00e0 ph\u00e1t tri\u1ec3n theo nhu c\u1ea7u, tri\u1ec3n khai c\u00e1c ho\u1ea1t \u0111\u1ed9ng marketing ph\u00f9 h\u1ee3p v\u1edbi th\u1ecb tr\u01b0\u1eddng, ph\u00e2n t\u00edch t\u00ecnh h\u00ecnh t\u00e0i ch\u00ednh v\u00e0 c\u00e1c ngu\u1ed3n huy \u0111\u1ed9ng v\u1ed1n, th\u1ef1c hi\u1ec7n c\u00e1c ho\u1ea1t \u0111\u1ed9ng qu\u1ea3n tr\u1ecb t\u00e0i ch\u00ednh c\u0103n b\u1ea3n trong doanh nghi\u1ec7p, t\u1ed5ng h\u1ee3p c\u00e1c y\u1ebfu t\u1ed1 thu\u1ed9c m\u00f4i tr\u01b0\u1eddng \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u1ee7a doanh nghi\u1ec7p);<\/p>\n

(5) Ph\u00e2n t\u00edch v\u00e0 \u0111\u00e1nh gi\u00e1 \u0111\u01b0\u1ee3c c\u01a1 ch\u1ebf v\u1eadn h\u00e0nh c\u1ee7a m\u1ed9t doanh nghi\u1ec7p trong th\u1ef1c t\u1ebf (s\u01a1 \u0111\u1ed3 h\u00f3a m\u00f4 h\u00ecnh t\u1ed5 ch\u1ee9c v\u00e0 c\u00e1c ch\u1ee9c n\u0103ng kinh doanh c\u1ee7a doanh nghi\u1ec7p, ph\u00e2n t\u00edch v\u00e0 \u0111\u00e1nh gi\u00e1 c\u00e1c th\u00e0nh t\u1ed1 c\u1ee7a m\u00f4 h\u00ecnh kinh doanh, x\u00e2y d\u1ef1ng v\u00e0 tri\u1ec3n khai c\u00e1c d\u1ef1 \u00e1n\/k\u1ebf ho\u1ea1ch kinh doanh).<\/p>\n

Ki\u1ebfn th\u1ee9c theo chuy\u00ean ng\u00e0nh g\u1ed3m:<\/em><\/strong><\/p>\n

(6.a) Chuy\u00ean ng\u00e0nh Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p<\/em><\/strong><\/p>\n

(6.a.1) Ph\u00e2n t\u00edch v\u00e0 \u0111\u00e1nh gi\u00e1 \u0111\u01b0\u1ee3c quy tr\u00ecnh, ph\u01b0\u01a1ng ph\u00e1p chung v\u1eadn h\u00e0nh ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a doanh nghi\u1ec7p;<\/p>\n

(6.a.2) Hi\u1ec3u v\u00e0 v\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c nh\u1eefng ki\u1ebfn th\u1ee9c v\u1ec1 \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o, ph\u00e2n t\u00edch \u0111\u01b0\u1ee3c c\u01a1 ch\u1ebf t\u1ea1o ra ho\u1eb7c \u1ee9ng d\u1ee5ng th\u00e0nh t\u1ef1u, gi\u1ea3i ph\u00e1p k\u1ef9 thu\u1eadt, c\u00f4ng ngh\u1ec7, gi\u1ea3i ph\u00e1p qu\u1ea3n l\u00fd \u0111\u1ec3 n\u00e2ng cao hi\u1ec7u qu\u1ea3 v\u00e0 hi\u1ec7u su\u1ea5t ho\u1ea1t \u0111\u1ed9ng c\u1ee7a doanh nghi\u1ec7p;<\/p>\n

(6.a.3) Hi\u1ec3u v\u00e0 v\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c c\u00e1c n\u1ed9i dung v\u1ec1 ho\u1ea1ch \u0111\u1ecbnh, t\u1ed5 ch\u1ee9c v\u00e0 ki\u1ec3m so\u00e1t ho\u1ea1t \u0111\u1ed9ng marketing c\u1ee7a doanh nghi\u1ec7p, t\u1ed5ng h\u1ee3p v\u00e0 \u0111\u00e1nh gi\u00e1 \u0111\u01b0\u1ee3c c\u00e1c quy\u1ebft \u0111\u1ecbnh ph\u00e2n \u0111o\u1ea1n th\u1ecb tr\u01b0\u1eddng, l\u1ef1a ch\u1ecdn th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau, \u0111\u1ecbnh v\u1ecb th\u1ecb tr\u01b0\u1eddng v\u00e0 s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 marketing nh\u1eb1m t\u00e1c \u0111\u1ed9ng v\u00e0o th\u1ecb tr\u01b0\u1eddng;<\/p>\n

(6.a.4) S\u00e1ng t\u1ea1o \u0111\u01b0\u1ee3c k\u1ebf ho\u1ea1ch kh\u1edfi s\u1ef1 kinh doanh, k\u1ebf ho\u1ea1ch t\u00e1i c\u1ea5u tr\u00fac doanh nghi\u1ec7p;<\/p>\n

(6.a.5) Hi\u1ec3u v\u00e0 v\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c ho\u1ea1t \u0111\u1ed9ng kinh doanh qu\u1ed1c t\u1ebf.<\/p>\n

(6.b) Chuy\u00ean ng\u00e0nh Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed (TM\u0110T)<\/em><\/strong><\/p>\n

(6.b.1) Ph\u00e2n t\u00edch v\u00e0 \u0111\u00e1nh gi\u00e1 \u0111\u01b0\u1ee3c quy tr\u00ecnh v\u00e0 ph\u01b0\u01a1ng ph\u00e1p chung v\u1eadn h\u00e0nh ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a m\u1ed9t doanh nghi\u1ec7p;<\/p>\n

(6.b.2) Hi\u1ec3u v\u00e0 v\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c nh\u1eefng kh\u00eda c\u1ea1nh ph\u00e1p lu\u1eadt v\u1ec1 TM\u0110T v\u00e0 An to\u00e0n th\u00f4ng tin trong ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a doanh nghi\u1ec7p;<\/p>\n

(6.b.3) Ph\u00e2n t\u00edch v\u00e0 \u0111\u00e1nh gi\u00e1 \u0111\u01b0\u1ee3c h\u1ec7 th\u1ed1ng TM\u0110T, s\u00e1ng t\u1ea1o \u0111\u01b0\u1ee3c ph\u01b0\u01a1ng \u00e1n ph\u00e1t tri\u1ec3n h\u1ec7 th\u1ed1ng TM\u0110T c\u1ee7a doanh nghi\u1ec7p;<\/p>\n

(6.b.4) Ph\u00e2n t\u00edch v\u00e0 \u0111\u00e1nh gi\u00e1 \u0111\u01b0\u1ee3c ho\u1ea1t \u0111\u1ed9ng b\u00e1n l\u1ebb tr\u1ef1c tuy\u1ebfn th\u00f4ng qua website c\u1ee7a doanh nghi\u1ec7p, qua c\u00e1c s\u00e0n TM\u0110T ho\u1eb7c qua c\u00e1c n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i kh\u00e1c nhau;<\/p>\n

(6.b.5) Ph\u00e2n t\u00edch v\u00e0 \u0111\u00e1nh gi\u00e1 \u0111\u01b0\u1ee3c h\u1ec7 th\u1ed1ng giao d\u1ecbch v\u00e0 thanh to\u00e1n \u0111i\u1ec7n t\u1eed v\u1edbi kh\u00e1ch h\u00e0ng v\u00e0 c\u00e1c nh\u00e0 cung c\u1ea5p;<\/p>\n

(6.b.6) Hi\u1ec3u v\u00e0 v\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c m\u1ea1ng m\u00e1y t\u00ednh, c\u00e1c ph\u1ea7n m\u1ec1m ph\u1ed5 bi\u1ebfn v\u1ec1 qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p v\u00e0 c\u00e1c ph\u1ea7n m\u1ec1m t\u00e1c nghi\u1ec7p TM\u0110T th\u00f4ng d\u1ee5ng;<\/p>\n

(6.c) Chuy\u00ean ng\u00e0nh Logistics <\/em><\/strong><\/p>\n

(6.c.1) Ph\u00e2n t\u00edch v\u00e0 \u0111\u00e1nh gi\u00e1 \u0111\u01b0\u1ee3c quy tr\u00ecnh, ph\u01b0\u01a1ng ph\u00e1p chung v\u1eadn h\u00e0nh ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a doanh nghi\u1ec7p;<\/p>\n

(6.c.2)\u00a0 Hi\u1ec3u r\u00f5 c\u00e1c l\u00fd thuy\u1ebft v\u1ec1 logistics v\u00e0 qu\u1ea3n tr\u1ecb chu\u1ed7i cung \u1ee9ng; n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c xu h\u01b0\u1edbng ph\u00e1t tri\u1ec3n logistics, Ph\u00e2n t\u00edch \u0111\u01b0\u1ee3c c\u00e1c nh\u00e2n t\u1ed1 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn c\u00e1c quy\u1ebft \u0111\u1ecbnh li\u00ean quan \u0111\u1ebfn t\u1ed5 ch\u1ee9c, tri\u1ec3n khai c\u00e1c quy\u1ebft \u0111\u1ecbnh qu\u1ea3n tr\u1ecb logistics v\u00e0 qu\u1ea3n l\u00fd chu\u1ed7i cung \u1ee9ng \u1edf c\u00e1c t\u1ed5 ch\u1ee9c\/doanh nghi\u1ec7p;<\/p>\n

(6.c.3) Hi\u1ec3u v\u00e0 v\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c c\u00e1c ki\u1ebfn th\u1ee9c v\u1ec1 giao nh\u1eadn, v\u1eadn chuy\u1ec3n h\u00e0ng h\u00f3a, c\u00e1c trung t\u00e2m ph\u00e2n ph\u1ed1i v\u00e0 v\u1eadn t\u1ea3i \u0111a ph\u01b0\u01a1ng th\u1ee9c v\u00e0 thanh to\u00e1n qu\u1ed1c t\u1ebf;<\/p>\n

(6.c.4) Hi\u1ec3u v\u00e0 v\u1eadn d\u1ee5ng c\u00e1c ki\u1ebfn th\u1ee9c \u0111\u1ec3 x\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch, x\u00e1c \u0111\u1ecbnh v\u00e0 qu\u1ea3n l\u00fd d\u1ef1 tr\u1eef s\u1ea3n xu\u1ea5t v\u00e0 d\u1ef1 tr\u1eef b\u00e1n h\u00e0ng c\u1ee7a doanh nghi\u1ec7p;<\/p>\n

(6.c.5)\u00a0 Hi\u1ec3u v\u00e0 v\u1eadn d\u1ee5ng c\u00e1c ki\u1ebfn th\u1ee9c v\u1ec1 ho\u1ea1t \u0111\u1ed9ng mua h\u00e0ng, qu\u1ea3n l\u00fd kh\u00e1ch h\u00e0ng qu\u1ea3n l\u00fd ngu\u1ed3n cung \u1ee9ng h\u00e0ng \u1edf c\u00e1c doanh nghi\u1ec7p\/t\u1ed5 ch\u1ee9c;<\/p>\n

(6.c.6) Hi\u1ec3u v\u00e0 v\u1eadn d\u1ee5ng c\u00e1c ki\u1ebfn th\u1ee9c \u0111\u1ec3 ph\u00e1t tri\u1ec3n h\u1ec7 th\u1ed1ng logistics v\u00e0 chu\u1ed7i cung \u1ee9ng trong c\u00e1c lo\u1ea1i h\u00ecnh doanh nghi\u1ec7p.<\/p>\n

(6.d) Chuy\u00ean ng\u00e0nh Qu\u1ea3n tr\u1ecb Marketing<\/em><\/strong><\/p>\n

(6.d.1) Hi\u1ec3u v\u00e0 v\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c c\u00e1c ki\u1ebfn th\u1ee9c \u0111\u1ec3 ho\u1ea1ch \u0111\u1ecbnh, t\u1ed5 ch\u1ee9c v\u00e0 ki\u1ec3m so\u00e1t c\u00e1c ho\u1ea1t \u0111\u1ed9ng marketing nh\u01b0 ph\u00e2n \u0111o\u1ea1n th\u1ecb tr\u01b0\u1eddng, l\u1ef1a ch\u1ecdn th\u1ecb tr\u01b0\u1edfng m\u1ee5c ti\u00eau, \u0111\u1ecbnh v\u1ecb th\u1ecb tr\u01b0\u1eddng v\u00e0 tri\u1ec3n khai c\u00e1c c\u00f4ng c\u1ee5 marketing nh\u1eb1m t\u00e1c \u0111\u1ed9ng v\u00e0o th\u1ecb tr\u01b0\u1eddng;<\/p>\n

(6.d.2) Hi\u1ec3u v\u00e0 v\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c c\u00e1c ho\u1ea1t \u0111\u1ed9ng marketing trong th\u1ecb tr\u01b0\u1eddng c\u00f4ng nghi\u1ec7p\/th\u1ecb tr\u01b0\u1eddng t\u1ed5 ch\u1ee9c (B2B marekting);<\/p>\n

(6.d.3) Hi\u1ec3u v\u00e0 v\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c ch\u01b0\u01a1ng tr\u00ecnh nghi\u00ean c\u1ee9u marketing nh\u1eb1m m\u1ee5c \u0111\u00edch hi\u1ec3u v\u1ec1 nhu c\u1ea7u kh\u00e1ch h\u00e0ng, th\u1ecb tr\u01b0\u1eddng ho\u1eb7c \u0111o l\u01b0\u1eddng ph\u1ea3n \u1ee9ng th\u1ecb tr\u01b0\u1eddng tr\u01b0\u1edbc c\u00e1c t\u00e1c l\u1ef1c marketing c\u1ee7a doanh nghi\u1ec7p;<\/p>\n

(6.d.4) Hi\u1ec3u v\u00e0 v\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c c\u00e1c ho\u1ea1t \u0111\u1ed9ng truy\u1ec1n th\u00f4ng marketing c\u1ee7a doanh nghi\u1ec7p;<\/p>\n

(6.d.5) Hi\u1ec3u v\u00e0 v\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c c\u00e1c c\u00f4ng c\u1ee5 marketing \u0111i\u1ec7n t\u1eed, s\u00e1ng t\u1ea1o \u0111\u01b0\u1ee3c k\u1ebf ho\u1ea1ch marketing \u0111i\u1ec7n t\u1eed cho m\u1ed9t s\u1ea3n ph\u1ea9m v\u00e0 th\u1ecb tr\u01b0\u1eddng c\u1ee5 th\u1ec3.<\/p>\n

K\u1ef9 n\u0103ng <\/strong><\/p>\n

C\u00e1c k\u1ef9 n\u0103ng chuy\u00ean m\u00f4n ng\u00e0nh Qu\u1ea3n tr\u1ecb kinh doanh bao g\u1ed3m:<\/strong><\/p>\n

(7) C\u00f3 k\u1ef9 n\u0103ng nh\u1eadn th\u1ee9c v\u00e0 gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 chuy\u00ean m\u00f4n t\u1ed5ng h\u1ee3p trong l\u0129nh v\u1ef1c qu\u1ea3n tr\u1ecb kinh doanh (t\u01b0 duy h\u1ec7 th\u1ed1ng, gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1, x\u00e1c l\u1eadp m\u1ee5c ti\u00eau kh\u1ea3 thi v\u00e0 ra quy\u1ebft \u0111\u1ecbnh trong qu\u1ea3n tr\u1ecb kinh doanh);<\/p>\n

(8) C\u00f3 n\u0103ng l\u1ef1c th\u1ef1c h\u00e0nh ngh\u1ec1 nghi\u1ec7p trong l\u0129nh v\u1ef1c qu\u1ea3n tr\u1ecb kinh doanh (Th\u1ef1c hi\u1ec7n c\u00e1c ch\u1ee9c n\u0103ng ho\u1ea1ch \u0111\u1ecbnh, t\u1ed5 ch\u1ee9c, l\u00e3nh \u0111\u1ea1o, ki\u1ec3m so\u00e1t ho\u1ea1t \u0111\u1ed9ng kinh doanh; X\u1eed l\u00fd nh\u1eefng t\u00ecnh hu\u1ed1ng ph\u00e1t sinh \u1edf c\u1ea5p \u0111\u1ed9 qu\u1ea3n tr\u1ecb vi\u00ean c\u1ea5p c\u01a1 s\u1edf; Thu th\u1eadp, ph\u00e2n t\u00edch, x\u1eed l\u00fd th\u00f4ng tin m\u1ed9t c\u00e1ch ch\u00ednh x\u00e1c theo c\u00e1c ph\u01b0\u01a1ng ph\u00e1p \u0111\u1ecbnh t\u00ednh, \u0111\u1ecbnh l\u01b0\u1ee3ng).<\/p>\n

K\u1ef9 n\u0103ng chuy\u00ean s\u00e2u theo chuy\u00ean ng\u00e0nh bao g\u1ed3m:<\/strong><\/p>\n

(9.a) Chuy\u00ean ng\u00e0nh Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p<\/em>: C\u00f3 n\u0103ng l\u1ef1c th\u1ef1c h\u00e0nh ngh\u1ec1 nghi\u1ec7p trong l\u0129nh v\u1ef1c qu\u1ea3n tr\u1ecb kinh doanh, c\u1ee5 th\u1ec3 nh\u01b0: v\u1eadn h\u00e0nh h\u1ec7 th\u1ed1ng kinh doanh c\u1ee7a doanh nghi\u1ec7p, \u0111\u1ec1 xu\u1ea5t c\u01a1 ch\u1ebf cho ho\u1ea1t \u0111\u1ed9ng \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o; l\u1eadp k\u1ebf ho\u1ea1ch marketing, tri\u1ec3n khai m\u1ed9t ph\u1ea7n c\u00e1c ho\u1ea1t \u0111\u1ed9ng marketing t\u1ea1i doanh nghi\u1ec7p; x\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch kinh doanh, k\u1ebf ho\u1ea1ch kh\u1edfi s\u1ef1 kinh doanh v\u00e0 k\u1ebf ho\u1ea1ch t\u00e1i c\u1ea5u tr\u00fac doanh nghi\u1ec7p;<\/p>\n

(9.b) Chuy\u00ean ng\u00e0nh Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed: <\/em>C\u00f3 n\u0103ng l\u1ef1c th\u1ef1c h\u00e0nh ngh\u1ec1 nghi\u1ec7p trong l\u0129nh v\u1ef1c TM\u0110T, c\u1ee5 th\u1ec3 nh\u01b0: v\u1eadn h\u00e0nh h\u1ec7 th\u1ed1ng kinh doanh \u0111i\u1ec7n t\u1eed; v\u1eadn d\u1ee5ng ph\u00e1p lu\u1eadt v\u1ec1 TM\u0110T v\u00e0 an to\u00e0n th\u00f4ng tin trong kinh doanh; l\u1eadp b\u1ea3n y\u00eau c\u1ea7u h\u1ec7 th\u1ed1ng TM\u0110T, l\u1eadp k\u1ebf ho\u1ea1ch ph\u00e1t tri\u1ec3n h\u1ec7 th\u1ed1ng TM\u0110T; qu\u1ea3n l\u00fd d\u1ef1 \u00e1n \u1ee9ng d\u1ee5ng TM\u0110T; v\u1eadn h\u00e0nh h\u1ec7 th\u1ed1ng b\u00e1n l\u1ebb tr\u1ef1c tuy\u1ebfn tr\u00ean website c\u1ee7a doanh nghi\u1ec7p, tr\u00ean s\u00e0n TM\u0110T v\u00e0 tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i ph\u1ed5 bi\u1ebfn; x\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng giao d\u1ecbch v\u00e0 thanh to\u00e1n \u0111i\u1ec7n t\u1eed; s\u1eed d\u1ee5ng m\u1ea1ng m\u00e1y t\u00ednh, s\u1eed d\u1ee5ng ph\u1ea7n m\u1ec1m qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p v\u00e0 ph\u1ea7n m\u1ec1m t\u00e1c nghi\u1ec7p TM\u0110T th\u00f4ng d\u1ee5ng;<\/p>\n

(9.c) Chuy\u00ean ng\u00e0nh Qu\u1ea3n tr\u1ecb Logistics: <\/em>C\u00f3 n\u0103ng l\u1ef1c th\u1ef1c h\u00e0nh ngh\u1ec1 nghi\u1ec7p trong l\u0129nh v\u1ef1c logistics nh\u01b0: ph\u00e2n t\u00edch v\u00e0 \u0111\u00e1nh c\u00e1c k\u1ebf ho\u1ea1ch s\u1ea3n xu\u1ea5t kinh doanh c\u1ee7a doanh nghi\u00eap; v\u1eadn h\u00e0nh \u0111\u1ea1i l\u00fd giao nh\u1eadn v\u00e0 khai b\u00e1o th\u1ee7 t\u1ee5c h\u1ea3i quan; th\u1ef1c hi\u1ec7n nghi\u1ec7p v\u1ee5 xu\u1ea5t nh\u1eadp kh\u1ea9u v\u00e0 thanh to\u00e1n qu\u1ed1c t\u1ebf; qu\u1ea3n tr\u1ecb chu\u1ed7i cung \u1ee9ng; v\u1eadn t\u1ea3i \u0111a ph\u01b0\u01a1ng th\u1ee9c; qu\u1ea3n tr\u1ecb kho h\u00e0ng v\u00e0 t\u1ed3n kho; qu\u1ea3n tr\u1ecb h\u1ec7 th\u1ed1ng th\u00f4ng tin logistics; kh\u1edfi nghi\u1ec7p v\u00e0 thi\u1ebft k\u1ebf m\u00f4 h\u00ecnh logistics, chu\u1ed7i cung \u1ee9ng; x\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch s\u1ea3n xu\u1ea5t kinh doanh; \u0111i\u1ec1u h\u00e0nh v\u00e0 qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p trong l\u0129nh v\u1ef1c qu\u1ea3n tr\u1ecb logistics v\u00e0 chu\u1ed7i cung \u1ee9ng.<\/p>\n

(9.d) Chuy\u00ean ng\u00e0nh Qu\u1ea3n tr\u1ecb Marketing:<\/em> C\u00f3 n\u0103ng l\u1ef1c th\u1ef1c h\u00e0nh ngh\u1ec1 nghi\u1ec7p trong l\u0129nh v\u1ef1c marketing, c\u1ee5 th\u1ec3 nh\u01b0: nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c v\u00e0 ch\u01b0\u01a1ng tr\u00ecnh marketing, tri\u1ec3n khai c\u00e1c quy\u1ebft \u0111\u1ecbnh v\u1ec1 s\u1ea3n ph\u1ea9m, gi\u00e1, ph\u00e2n ph\u1ed1i v\u00e0 x\u00fac ti\u1ebfn h\u1ed7n h\u1ee3p<\/p>\n

    \n
  • K\u1ef9 n\u0103ng m\u1ec1m<\/strong><\/li>\n<\/ul>\n

    (10) C\u00f3 k\u1ef9 n\u0103ng giao ti\u1ebfp v\u00e0 thuy\u1ebft tr\u00ecnh t\u1ed1t th\u1ec3 hi\u1ec7n qua vi\u1ec7c tr\u00ecnh b\u00e0y r\u00f5 r\u00e0ng, t\u1ef1 tin v\u00e0 thuy\u1ebft ph\u1ee5c c\u00e1c v\u1ea5n \u0111\u1ec1 li\u00ean quan \u0111\u1ebfn chuy\u00ean m\u00f4n v\u00e0 c\u00e1c v\u1ea5n \u0111\u1ec1 kinh t\u1ebf x\u00e3 h\u1ed9i;<\/p>\n

    (11) C\u00f3 k\u1ef9 n\u0103ng l\u00e0m vi\u1ec7c nh\u00f3m, bi\u1ebft th\u00e0nh l\u1eadp v\u00e0 t\u1ed5 ch\u1ee9c t\u1ed1t c\u00f4ng vi\u1ec7c theo nh\u00f3m;<\/p>\n

    (12) C\u00f3 c\u00e1c k\u1ef9 n\u0103ng c\u00e1 nh\u00e2n v\u00e0 ph\u1ea9m ch\u1ea5t ngh\u1ec1 nghi\u1ec7p trong vi\u1ec7c gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1, t\u01b0 duy s\u00e1ng t\u1ea1o, l\u1eadp k\u1ebf ho\u1ea1ch v\u00e0 t\u1ed5 ch\u1ee9c c\u00f4ng vi\u1ec7c;<\/p>\n

    (13) C\u00f3 ph\u01b0\u01a1ng ph\u00e1p l\u00e0m vi\u1ec7c khoa h\u1ecdc v\u00e0 chuy\u00ean nghi\u1ec7p, t\u01b0 duy h\u1ec7 th\u1ed1ng v\u00e0 t\u01b0 duy ph\u00e2n t\u00edch v\u00e0 l\u00e0m vi\u1ec7c hi\u1ec7u qu\u1ea3 trong nh\u00f3m (\u0111a ng\u00e0nh), h\u1ed9i nh\u1eadp \u0111\u01b0\u1ee3c trong m\u00f4i tr\u01b0\u1eddng qu\u1ed1c t\u1ebf.<\/p>\n

      \n
    • N\u0103ng l\u1ef1c t\u1ef1 ch\u1ee7 v\u00e0 tr\u00e1ch nhi\u1ec7m<\/strong><\/li>\n<\/ul>\n

      (14) C\u00f3 \u00fd th\u1ee9c ngh\u1ec1 nghi\u1ec7p, tr\u00e1ch nhi\u1ec7m c\u00f4ng d\u00e2n, ch\u1ee7 \u0111\u1ed9ng s\u00e1ng t\u1ea1o, c\u00f3 \u00fd th\u1ee9c v\u00e0 n\u0103ng l\u1ef1c h\u1ee3p t\u00e1c trong c\u00f4ng vi\u1ec7c;<\/p>\n

      (15) C\u00f3 kh\u1ea3 n\u0103ng t\u1ef1 \u0111\u1ecbnh h\u01b0\u1edbng, th\u00edch nghi v\u1edbi c\u00e1c m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c kh\u00e1c nhau; t\u1ef1 h\u1ecdc t\u1eadp, t\u00edch l\u0169y ki\u1ebfn th\u1ee9c, kinh nghi\u1ec7m \u0111\u1ec3 n\u00e2ng cao tr\u00ecnh \u0111\u1ed9 chuy\u00ean m\u00f4n nghi\u1ec7p v\u1ee5;<\/p>\n

      (16) C\u00f3 s\u00e1ng ki\u1ebfn trong qu\u00e1 tr\u00ecnh th\u1ef1c hi\u1ec7n nhi\u1ec7m v\u1ee5 \u0111\u01b0\u1ee3c giao; c\u00f3 kh\u1ea3 n\u0103ng \u0111\u01b0a ra \u0111\u01b0\u1ee3c k\u1ebft lu\u1eadn v\u1ec1 c\u00e1c v\u1ea5n \u0111\u1ec1 nghi\u1ec7p v\u1ee5, chuy\u00ean m\u00f4n;<\/p>\n

      (17) C\u00f3 n\u0103ng l\u1ef1c l\u1eadp k\u1ebf ho\u1ea1ch, \u0111i\u1ec1u ph\u1ed1i, ph\u00e1t huy tr\u00ed tu\u1ec7 t\u1eadp th\u1ec3 v\u00e0 \u0111\u00e1nh gi\u00e1, c\u1ea3i ti\u1ebfn c\u00e1c ho\u1ea1t \u0111\u1ed9ng chuy\u00ean m\u00f4n.<\/p>\n

        \n
      • H\u00e0nh vi \u0111\u1ea1o \u0111\u1ee9c <\/strong><\/li>\n<\/ul>\n

        (18) C\u00f3 ph\u1ea9m ch\u1ea5t \u0111\u1ea1o \u0111\u1ee9c t\u1ed1t, t\u00ednh k\u1ef7 lu\u1eadt cao, bi\u1ebft l\u00e0m vi\u1ec7c t\u1eadp th\u1ec3 theo nh\u00f3m, theo d\u01b0\u0323 a\u0301n, say m\u00ea khoa h\u1ecdc v\u00e0 lu\u00f4n t\u1ef1 r\u00e8n luy\u1ec7n n\u00e2ng cao ph\u1ea9m ch\u1ea5t ch\u00ednh tr\u1ecb v\u00e0 n\u0103ng l\u1ef1c chuy\u00ean m\u00f4n;<\/p>\n

        (19) Hi\u1ec3u bi\u1ebft v\u1ec1 c\u00e1c gi\u00e1 tr\u1ecb \u0111\u1ea1o \u0111\u1ee9c v\u00e0 ngh\u1ec1 nghi\u1ec7p, \u00fd th\u1ee9c v\u1ec1 nh\u1eefng v\u1ea5n \u0111\u1ec1 \u0111\u01b0\u01a1ng \u0111\u1ea1i, hi\u1ec3u r\u00f5 vai tr\u00f2 c\u1ee7a c\u00e1c gi\u1ea3i ph\u00e1p kinh t\u1ebf – k\u1ef9 thu\u1eadt trong b\u1ed1i c\u1ea3nh kinh t\u1ebf, m\u00f4i tr\u01b0\u1eddng, x\u00e3 h\u1ed9i to\u00e0n c\u1ea7u v\u00e0 trong b\u1ed1i c\u1ea3nh ri\u00eang c\u1ee7a \u0111\u1ea5t n\u01b0\u1edbc;<\/p>\n

        (20) \u00dd th\u1ee9c \u0111\u01b0\u1ee3c s\u1ef1 c\u1ea7n thi\u1ebft ph\u1ea3i th\u01b0\u1eddng xuy\u00ean h\u1ecdc t\u1eadp n\u00e2ng cao tr\u00ecnh \u0111\u1ed9, c\u00f3 n\u0103ng l\u1ef1c chuy\u00ean m\u00f4n v\u00e0 kh\u1ea3 n\u0103ng ngo\u1ea1i ng\u1eef \u0111\u1ec3 t\u1ef1 h\u1ecdc su\u1ed1t \u0111\u1eddi.<\/p>\n

          \n
        • Ngo\u1ea1i ng\u1eef (Ti\u1ebfng Anh)<\/strong><\/li>\n<\/ul>\n

          (21) \u0110\u1ea1t tr\u00ecnh \u0111\u1ed9 ti\u1ebfng Anh 450 \u0111i\u1ec3m TOEIC qu\u1ed1c t\u1ebf ho\u1eb7c t\u01b0\u01a1ng \u0111\u01b0\u01a1ng;<\/p>\n

          (22) C\u00f3 kh\u1ea3 n\u0103ng s\u1eed d\u1ee5ng ti\u1ebfng Anh ph\u1ee5c v\u1ee5 h\u1ecdc t\u1eadp, nghi\u00ean c\u1ee9u, ho\u00e0 nh\u1eadp nhanh v\u1edbi khu v\u1ef1c v\u00e0 qu\u1ed1c t\u1ebf sau khi ra tr\u01b0\u1eddng;<\/p>\n

          (23) C\u00f3 kh\u1ea3 n\u0103ng s\u1eed d\u1ee5ng ti\u1ebfng Anh t\u1ed1t trong c\u00e1c ho\u1ea1t \u0111\u1ed9ng li\u00ean quan \u0111\u1ebfn ngh\u1ec1 nghi\u1ec7p \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o.<\/p>\n

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          • V\u1ecb tr\u00ed vi\u1ec7c l\u00e0m sau khi t\u1ed1t nghi\u1ec7p<\/strong><\/li>\n<\/ul>\n

            Sau khi t\u1ed1t nghi\u1ec7p sinh vi\u00ean c\u00f3 \u0111\u1ee7 n\u0103ng l\u1ef1c \u0111\u1ec3 c\u00f3 th\u1ec3 \u0111\u1ea3m nh\u1eadn c\u00e1c v\u1ecb tr\u00ed c\u00f4ng vi\u1ec7c sau:<\/p>\n

              \n
            • Gi\u00e1m \u0111\u1ed1c doanh nghi\u1ec7p nh\u1ecf v\u00e0 v\u1eeba; Gi\u00e1m \u0111\u1ed1c ch\u1ee9c n\u0103ng trong c\u00e1c doanh nghi\u1ec7p (gi\u00e1m \u0111\u1ed1c Nh\u00e2n s\u1ef1, gi\u00e1m \u0111\u1ed1c Marketing, gi\u00e1m \u0111\u1ed1c Kinh doanh Th\u01b0\u01a1ng m\u1ea1i \/ Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, gi\u00e1m \u0111\u1ed1c V\u1eadn h\u00e0nh… t\u01b0\u01a1ng \u1ee9ng v\u1edbi chuy\u00ean ng\u00e0nh \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o);<\/li>\n
            • Nh\u00e2n vi\u00ean ho\u1eb7c qu\u1ea3n tr\u1ecb c\u1ea5p trung, qu\u1ea3n tr\u1ecb c\u1ea5p c\u01a1 s\u1edf trong c\u00e1c ph\u00f2ng \/ ban Nh\u00e2n s\u1ef1, Marketing, Kinh doanh Th\u01b0\u01a1ng m\u1ea1i \/ Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, S\u1ea3n xu\u1ea5t;<\/li>\n
            • C\u00f4ng ch\u1ee9c, vi\u00ean ch\u1ee9c t\u1ea1i c\u00e1c c\u01a1 quan qu\u1ea3n l\u00fd nh\u00e0 n\u01b0\u1edbc;<\/li>\n
            • Nh\u00e0 s\u00e1ng l\u1eadp doanh nghi\u1ec7p;<\/li>\n<\/ul>\n

              C\u00f3 th\u1ec3 ti\u1ebfp t\u1ee5c h\u1ecdc ti\u1ebfp l\u00ean tr\u00ecnh \u0111\u1ed9 sau \u0111\u1ea1i h\u1ecdc ng\u00e0nh Kinh doanh v\u00e0 qu\u1ea3n l\u00fd t\u1ea1i c\u00e1c c\u01a1 s\u1edf gi\u00e1o d\u1ee5c \u0111\u1ea1i h\u1ecdc trong n\u01b0\u1edbc v\u00e0 n\u01b0\u1edbc ngo\u00e0i.<\/p>\n

              3- TH\u1edcI GIAN \u0110\u00c0O T\u1ea0O: <\/strong>4,5 n\u0103m<\/strong><\/p>\n

              4- KH\u1ed0I L\u01af\u1ee2NG KI\u1ebeN TH\u1ee8C TO\u00c0N KH\u00d3A: 130 t\u00edn ch\u1ec9 <\/strong>(<\/em>kh\u00f4ng bao g\u1ed3m Gi\u00e1o d\u1ee5c th\u1ec3 ch\u1ea5t, Gi\u00e1o d\u1ee5c qu\u1ed1c ph\u00f2ng v\u00e0 K\u1ef9 n\u0103ng m\u1ec1m<\/em>)<\/em><\/h2>\n

              5- \u0110\u1ed0I T\u01af\u1ee2NG TUY\u1ec2N SINH: <\/strong><\/h2>\n

              Th\u00ed sinh \u0111\u00e3 t\u1ed1t nghi\u1ec7p ch\u01b0\u01a1ng tr\u00ecnh THPT c\u1ee7a Vi\u1ec7t Nam (<\/span>theo h\u00ecnh th\u1ee9c gi\u00e1o d\u1ee5c ch\u00ednh quy ho\u1eb7c gi\u00e1o d\u1ee5c th\u01b0\u1eddng xuy\u00ean<\/em>) ho\u1eb7c \u0111\u00e3 t\u1ed1t nghi\u1ec7p tr\u00ecnh \u0111\u1ed9 trung c\u1ea5p (<\/span>trong \u0111\u00f3, ng\u01b0\u1eddi t\u1ed1t nghi\u1ec7p tr\u00ecnh \u0111\u1ed9 trung c\u1ea5p nh\u01b0ng ch\u01b0a c\u00f3 b\u1eb1ng t\u1ed1t nghi\u1ec7p THPT ph\u1ea3i h\u1ecdc v\u00e0 thi \u0111\u1ea1t y\u00eau c\u1ea7u \u0111\u1ee7 kh\u1ed1i l\u01b0\u1ee3ng ki\u1ebfn th\u1ee9c v\u0103n h\u00f3a THPT theo quy \u0111\u1ecbnh c\u1ee7a Lu\u1eadt Gi\u00e1o d\u1ee5c v\u00e0 c\u00e1c v\u0103n b\u1ea3n h\u01b0\u1edbng d\u1eabn thi h\u00e0nh<\/em>) ho\u1eb7c \u0111\u00e3 t\u1ed1t nghi\u1ec7p ch\u01b0\u01a1ng tr\u00ecnh THPT c\u1ee7a n\u01b0\u1edbc ngo\u00e0i (<\/span>\u0111\u00e3 \u0111\u01b0\u1ee3c n\u01b0\u1edbc s\u1edf t\u1ea1i cho ph\u00e9p th\u1ef1c hi\u1ec7n, \u0111\u1ea1t tr\u00ecnh \u0111\u1ed9 t\u01b0\u01a1ng \u0111\u01b0\u01a1ng tr\u00ecnh \u0111\u1ed9 THPT c\u1ee7a Vi\u1ec7t Nam<\/em>) \u1edf n\u01b0\u1edbc ngo\u00e0i ho\u1eb7c \u1edf Vi\u1ec7t Nam v\u00e0 \u0111\u1ea1t y\u00eau c\u1ea7u \u0111\u1ea7u v\u00e0o tuy\u1ec3n sinh h\u00e0ng n\u0103m c\u1ee7a H\u1ecdc vi\u1ec7n.<\/span><\/p>\n

              6- QUY TR\u00ccNH \u0110\u00c0O T\u1ea0O, \u0110I\u1ec0U KI\u1ec6N T\u1ed0T NGHI\u1ec6P<\/strong><\/h2>\n

              6.1. Quy tr\u00ecnh \u0111\u00e0o t\u1ea1o: <\/em><\/strong><\/p>\n

              Ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n trong 4,5 n\u0103m g\u1ed3m 9 h\u1ecdc k\u1ef3, trong \u0111\u00f3 8 h\u1ecdc k\u1ef3 t\u00edch l\u0169y ki\u1ebfn th\u1ee9c t\u1ea1i H\u1ecdc vi\u1ec7n v\u00e0 1 k\u1ef3 th\u1ef1c t\u1eadp th\u1ef1c t\u1ebf t\u1ea1i c\u01a1 s\u1edf. Cu\u1ed1i kh\u00f3a sinh vi\u00ean l\u00e0m kho\u00e1 lu\u1eadn t\u1ed1t nghi\u1ec7p ho\u1eb7c h\u1ecdc c\u00e1c h\u1ecdc ph\u1ea7n thay th\u1ebf t\u1ed1t nghi\u1ec7p.<\/p>\n

              Sinh vi\u00ean \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o theo h\u1ecdc ch\u1ebf t\u00edn ch\u1ec9 \u00e1p d\u1ee5ng quy ch\u1ebf, quy \u0111\u1ecbnh \u0111\u00e0o \u0111\u1ea1i h\u1ecdc theo t\u00edn ch\u1ec9 hi\u1ec7n h\u00e0nh c\u1ee7a B\u1ed9 Gi\u00e1o d\u1ee5c & \u0110\u00e0o t\u1ea1o v\u00e0 c\u1ee7a H\u1ecdc vi\u1ec7n.<\/p>\n

              6.2. C\u00f4ng nh\u1eadn t\u1ed1t nghi\u1ec7p<\/em><\/strong><\/p>\n

              K\u1ebft th\u00fac kh\u00f3a h\u1ecdc, sinh vi\u00ean \u0111\u01b0\u1ee3c c\u00f4ng nh\u1eadn t\u1ed1t nghi\u1ec7p v\u00e0 c\u1ea5p b\u1eb1ng \u0110\u1ea1i h\u1ecdc (C\u1eed nh\u00e2n)<\/strong> khi h\u1ed9i \u0111\u1ee7 c\u00e1c ti\u00eau chu\u1ea9n theo quy ch\u1ebf, quy \u0111\u1ecbnh \u0111\u00e0o t\u1ea1o \u0111\u1ea1i h\u1ecdc theo t\u00edn ch\u1ec9 v\u1edbi danh hi\u1ec7u l\u00e0 C\u1eed nh\u00e2n ng\u00e0nh Qu\u1ea3n tr\u1ecb kinh doanh.<\/strong><\/p>\n

              7- THANG \u0110I\u1ec2M: <\/strong>Theo thang \u0111i\u1ec3m t\u00edn ch\u1ec9<\/span><\/p>\n

              8- N\u1ed8I DUNG CH\u01af\u01a0NG TR\u00ccNH<\/strong><\/h2>\n

              8.1 C\u1ea5u tr\u00fac ch\u01b0\u01a1ng tr\u00ecnh<\/strong><\/p>\n\n\n\n\n\n\n\n\n\n
              STT<\/strong><\/td>\nKh\u1ed1i ki\u1ebfn th\u1ee9c<\/strong><\/td>\nT\u00edn ch\u1ec9<\/strong><\/td>\n<\/tr>\n
              1<\/strong><\/td>\nKi\u1ebfn th\u1ee9c gi\u00e1o d\u1ee5c \u0111\u1ea1i c\u01b0\u01a1ng<\/strong><\/td>\n45<\/strong><\/td>\n<\/tr>\n
              2<\/strong><\/td>\nKi\u1ebfn th\u1ee9c gi\u00e1o d\u1ee5c chuy\u00ean nghi\u1ec7p <\/strong><\/p>\n

              Trong \u0111\u00f3:<\/em><\/td>\n

              		75<\/strong><\/td>\n<\/tr>\n
              <\/td>\n– Ki\u1ebfn th\u1ee9c c\u01a1 s\u1edf kh\u1ed1i ng\u00e0nh v\u00e0 ng\u00e0nh<\/td>\n58<\/td>\n<\/tr>\n
              \u00a0<\/strong><\/td>\n– Ki\u1ebfn th\u1ee9c chuy\u00ean ng\u00e0nh<\/td>\n17<\/td>\n<\/tr>\n
              3<\/strong><\/td>\nTh\u1ef1c t\u1eadp v\u00e0 T\u1ed1t nghi\u1ec7p<\/strong><\/td>\n10<\/strong><\/td>\n<\/tr>\n
              <\/td>\nC\u1ed9ng<\/strong><\/td>\n130<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

              8.2 N\u1ed9i dung ch\u01b0\u01a1ng tr\u00ecnh<\/strong><\/p>\n

              8.2.1 Kh\u1ed1i ki\u1ebfn th\u1ee9c chung<\/strong><\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
              TT<\/strong><\/td>\nT\u00ean m\u00f4n h\u1ecdc<\/strong><\/td>\nM\u00e3 s\u1ed1 m\u00f4n h\u1ecdc<\/strong><\/td>\nS\u1ed1\u00a0 t\u00edn ch\u1ec9<\/strong><\/p>\n

               <\/p>\n

              S\u1ed1 t\u00edn ch\u1ec9<\/strong><\/p>\n

               <\/p>\n

               <\/td>\n

              		L\u00ean l\u1edbp <\/strong>(ti\u1ebft)<\/em><\/td>\nTh\u00ed nghi\u1ec7m \/Th\u1ef1c h\u00e0nh <\/strong>(ti\u1ebft)<\/em><\/td>\nT\u1ef1 h\u1ecdc<\/strong><\/p>\n

              (ti\u1ebft)<\/em><\/td>\n

              		M\u00e3 s\u1ed1 h\u1ecdc ph\u1ea7n ti\u00ean quy\u1ebft<\/strong><\/td>\n<\/tr>\n
              L\u00fd thuy\u1ebft<\/em><\/td>\nCh\u1eefa b\u00e0i t\u1eadp \/Th\u1ea3o lu\u1eadn <\/em><\/td>\n<\/tr>\n
              1<\/td>\nTri\u1ebft h\u1ecdc M\u00e1c-L\u00eanin<\/td>\nBAS1150<\/td>\n3<\/td>\n34<\/td>\n10<\/td>\n<\/td>\n1<\/td>\n<\/td>\n<\/tr>\n
              2<\/td>\nKinh t\u1ebf ch\u00ednh tr\u1ecb M\u00e1c-L\u00eanin<\/td>\nBAS1151<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              3<\/td>\nCh\u1ee7 ngh\u0129a x\u00e3 h\u1ed9i khoa h\u1ecdc<\/td>\nBAS1152<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              4<\/td>\nT\u01b0 t\u01b0\u1edfng H\u1ed3 Ch\u00ed Minh<\/td>\nBAS1122<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              5<\/td>\nL\u1ecbch s\u1eed \u0110\u1ea3ng c\u1ed9ng s\u1ea3n Vi\u1ec7t Nam<\/td>\nBAS1153<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              6<\/td>\nTi\u1ebfng Anh (Course 1)(*)<\/td>\nBAS1157<\/td>\n4<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              7<\/td>\nTi\u1ebfng Anh (Course 2)<\/td>\nBAS1158<\/td>\n4<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              8<\/td>\nTi\u1ebfng Anh (Course 3)<\/td>\nBAS1159<\/td>\n4<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              9<\/td>\nTi\u1ebfng Anh (Course 3 Plus)<\/td>\nBAS1160<\/td>\n2<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              10<\/td>\nTin h\u1ecdc c\u01a1 s\u1edf 1<\/td>\nINT1154<\/td>\n2<\/td>\n20<\/td>\n4<\/td>\n4<\/td>\n2<\/td>\n<\/td>\n<\/tr>\n
              11<\/td>\nTin h\u1ecdc c\u01a1 s\u1edf 3<\/td>\nINT1156<\/td>\n2<\/td>\n20<\/td>\n4<\/td>\n4<\/td>\n2<\/td>\n<\/td>\n<\/tr>\n
              12<\/td>\nPh\u01b0\u01a1ng ph\u00e1p lu\u1eadn nghi\u00ean c\u1ee9u khoa h\u1ecdc<\/td>\nSKD1108<\/td>\n2<\/td>\n18<\/td>\n6<\/td>\n<\/td>\n6<\/td>\n<\/td>\n<\/tr>\n
              <\/td>\nT\u1ed5ng:<\/strong><\/td>\n<\/td>\n31<\/strong><\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

               <\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
              Gi\u00e1o d\u1ee5c th\u1ec3 ch\u1ea5t v\u00e0 Gi\u00e1o d\u1ee5c qu\u1ed1c ph\u00f2ng<\/em><\/strong><\/td>\n<\/tr>\n
              1<\/td>\nGi\u00e1o d\u1ee5c th\u1ec3 ch\u1ea5t 1<\/td>\nBAS1106<\/td>\n2<\/td>\n2<\/td>\n<\/td>\n26<\/td>\n2<\/td>\n<\/td>\n<\/tr>\n
              2<\/td>\nGi\u00e1o d\u1ee5c th\u1ec3 ch\u1ea5t 2<\/td>\nBAS1107<\/td>\n2<\/td>\n2<\/td>\n<\/td>\n26<\/td>\n2<\/td>\n<\/td>\n<\/tr>\n
              3<\/td>\nGi\u00e1o d\u1ee5c qu\u1ed1c ph\u00f2ng<\/td>\nBAS1105<\/td>\n7,5<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              Ki\u1ebfn th\u1ee9c c\u00e1c m\u00f4n k\u1ef9 n\u0103ng (ch\u1ecdn 3\/7)<\/em><\/strong><\/td>\n<\/tr>\n
              1<\/td>\nK\u1ef9 n\u0103ng thuy\u1ebft tr\u00ecnh<\/td>\nSKD1101<\/td>\n1<\/td>\n6<\/td>\n8<\/td>\n<\/td>\n1<\/td>\n<\/td>\n<\/tr>\n
              2<\/td>\nK\u1ef9 n\u0103ng l\u00e0m vi\u1ec7c nh\u00f3m<\/td>\nSKD1102<\/td>\n1<\/td>\n6<\/td>\n8<\/td>\n<\/td>\n1<\/td>\n<\/td>\n<\/tr>\n
              3<\/td>\nK\u1ef9 n\u0103ng t\u1ea1o l\u1eadp v\u0103n b\u1ea3n<\/td>\nSKD1103<\/td>\n1<\/td>\n6<\/td>\n8<\/td>\n<\/td>\n1<\/td>\n<\/td>\n<\/tr>\n
              4<\/td>\nK\u1ef9 n\u0103ng l\u1eadp k\u1ebf ho\u1ea1ch v\u00e0 t\u1ed5 ch\u1ee9c c\u00f4ng vi\u1ec7c<\/td>\nSKD1104<\/td>\n1<\/td>\n6<\/td>\n8<\/td>\n<\/td>\n1<\/td>\n<\/td>\n<\/tr>\n
              5<\/td>\nK\u1ef9 n\u0103ng giao ti\u1ebfp<\/td>\nSKD1105<\/td>\n1<\/td>\n6<\/td>\n8<\/td>\n<\/td>\n1<\/td>\n<\/td>\n<\/tr>\n
              6<\/td>\nK\u1ef9 n\u0103ng gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1<\/td>\nSKD1106<\/td>\n1<\/td>\n6<\/td>\n8<\/td>\n<\/td>\n1<\/td>\n<\/td>\n<\/tr>\n
              7<\/td>\nK\u1ef9 n\u0103ng t\u01b0 duy s\u00e1ng t\u1ea1o<\/td>\nSKD1107<\/td>\n1<\/td>\n6<\/td>\n8<\/td>\n<\/td>\n1<\/td>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

              (*): <\/strong>\u0110i\u1ec1u<\/em> ki\u1ec7n \u0111\u1ec3 \u0111\u0103ng k\u00fd h\u1ecdc h\u1ecdc ph\u1ea7n ti\u1ebfng Anh Course 1 trong ch\u01b0\u01a1ng tr\u00ecnh l\u00e0 sinh vi\u00ean ph\u1ea3i \u0111\u1ea1t tr\u00ecnh \u0111\u1ed9 ti\u1ebfng Anh t\u1eeb <\/em>225<\/em> \u0111i\u1ec3m theo b\u00e0i th\u00ec TOEIC Placement test tr\u1edf l\u00ean; c\u00e1c th\u00ed sinh ch\u01b0a \u0111\u1ea1t m\u1ee9c \u0111i\u1ec3m tr\u00ean s\u1ebd ph\u1ea3i ho\u00e0n th\u00e0nh h\u1ecdc ph\u1ea7n ti\u1ebfng Anh b\u1ed5 tr\u1ee3 Course 0 (m\u00e3 BAS1156).<\/em><\/p>\n

              8.2.2. Ki\u1ebfn th\u1ee9c c\u01a1 b\u1ea3n nh\u00f3m ng\u00e0nh<\/strong><\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
              TT<\/strong><\/td>\nT\u00ean m\u00f4n h\u1ecdc<\/strong><\/td>\nM\u00e3 s\u1ed1 m\u00f4n h\u1ecdc<\/strong><\/td>\nS\u1ed1\u00a0 t\u00edn ch\u1ec9<\/strong><\/p>\n

               <\/td>\n

              		L\u00ean l\u1edbp <\/strong>(ti\u1ebft)<\/em><\/td>\nTh\u00ed nghi\u1ec7m \/Th\u1ef1c h\u00e0nh <\/strong>(ti\u1ebft)<\/em><\/td>\n <\/p>\n

              T\u1ef1 h\u1ecdc<\/strong><\/p>\n

              (ti\u1ebft)<\/em><\/td>\n

              		M\u00e3 s\u1ed1 h\u1ecdc ph\u1ea7n ti\u00ean quy\u1ebft<\/strong><\/td>\n<\/tr>\n
              L\u00fd thuy\u1ebft<\/em><\/td>\nCh\u1eefa b\u00e0i t\u1eadp \/Th\u1ea3o lu\u1eadn <\/em><\/td>\n<\/tr>\n<\/thead>\n
              13<\/td>\nTo\u00e1n cao c\u1ea5p 1<\/td>\nBAS1219<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              14<\/td>\nTo\u00e1n cao c\u1ea5p 2<\/td>\nBAS1220<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              15<\/td>\nL\u00fd thuy\u1ebft x\u00e1c su\u1ea5t v\u00e0 th\u1ed1ng k\u00ea<\/td>\nBAS1210<\/td>\n3<\/td>\n36<\/td>\n8<\/td>\n<\/td>\n1<\/td>\n<\/td>\n<\/tr>\n
              16<\/td>\nTo\u00e1n kinh t\u1ebf<\/td>\nBSA1241<\/td>\n3<\/td>\n36<\/td>\n8<\/td>\n<\/td>\n1<\/td>\n<\/td>\n<\/tr>\n
              17<\/td>\nPh\u00e1p lu\u1eadt \u0111\u1ea1i c\u01b0\u01a1ng<\/td>\nBSA1221<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              18<\/td>\nT\u00e2m l\u00fd qu\u1ea3n l\u00fd<\/td>\nBSA1236<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              <\/td>\nT\u1ed5ng:<\/strong><\/td>\n<\/td>\n14<\/strong><\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

              8.2.3 Kh\u1ed1i ki\u1ebfn th\u1ee9c gi\u00e1o d\u1ee5c chuy\u00ean nghi\u1ec7p<\/strong><\/p>\n

              8.2.3.1. Ki\u1ebfn th\u1ee9c c\u01a1 s\u1edf kh\u1ed1i ng\u00e0nh v\u00e0 ng\u00e0nh<\/em><\/strong><\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
              TT<\/strong><\/td>\nT\u00ean m\u00f4n h\u1ecdc<\/strong><\/td>\nM\u00e3 s\u1ed1 m\u00f4n h\u1ecdc<\/strong><\/td>\n\u00a0<\/strong><\/p>\n

              S\u1ed1 t\u00edn ch\u1ec9<\/strong><\/p>\n

               <\/p>\n

               <\/td>\n

              		L\u00ean l\u1edbp <\/strong>(ti\u1ebft)<\/em><\/td>\nTh\u00ed nghi\u1ec7m \/Th\u1ef1c h\u00e0nh <\/strong>(ti\u1ebft)<\/em><\/td>\n <\/p>\n

              T\u1ef1 h\u1ecdc<\/strong><\/p>\n

              (ti\u1ebft)<\/em><\/td>\n

              		M\u00e3 s\u1ed1 h\u1ecdc ph\u1ea7n ti\u00ean quy\u1ebft<\/strong><\/td>\n<\/tr>\n
              L\u00fd thuy\u1ebft<\/em><\/td>\nCh\u1eefa b\u00e0i t\u1eadp \/Th\u1ea3o lu\u1eadn <\/em><\/td>\n<\/tr>\n<\/thead>\n
              19<\/td>\nKinh t\u1ebf vi m\u00f4 1<\/td>\nBSA1310<\/td>\n3<\/td>\n36<\/td>\n8<\/td>\n<\/td>\n1<\/td>\n<\/td>\n<\/tr>\n
              20<\/td>\nKinh t\u1ebf v\u0129 m\u00f4 1<\/td>\nBSA1311<\/td>\n3<\/td>\n36<\/td>\n8<\/td>\n<\/td>\n1<\/td>\n<\/td>\n<\/tr>\n
              21<\/td>\nMarketing c\u0103n b\u1ea3n<\/td>\nMAR1322<\/td>\n3<\/td>\n36<\/td>\n8<\/td>\n<\/td>\n1<\/td>\n<\/td>\n<\/tr>\n
              22<\/td>\nNguy\u00ean l\u00fd k\u1ebf to\u00e1n<\/td>\nFIA1321<\/td>\n3<\/td>\n36<\/td>\n8<\/td>\n<\/td>\n1<\/td>\n<\/td>\n<\/tr>\n
              23<\/td>\nKinh t\u1ebf l\u01b0\u1ee3ng<\/td>\nBSA1309<\/td>\n3<\/td>\n36<\/td>\n8<\/td>\n<\/td>\n1<\/td>\n<\/td>\n<\/tr>\n
              24<\/td>\nQu\u1ea3n tr\u1ecb h\u1ecdc<\/td>\nBSA1328<\/td>\n3<\/td>\n36<\/td>\n8<\/td>\n<\/td>\n1<\/td>\n<\/td>\n<\/tr>\n
              25<\/td>\nQu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c<\/td>\nBSA1325<\/td>\n3<\/td>\n36<\/td>\n8<\/td>\n<\/td>\n1<\/td>\nBSA1328<\/td>\n<\/tr>\n
              26<\/td>\nQu\u1ea3n tr\u1ecb nh\u00e2n l\u1ef1c<\/td>\nBSA1331<\/td>\n3<\/td>\n36<\/td>\n8<\/td>\n<\/td>\n1<\/td>\nBSA1328<\/td>\n<\/tr>\n
              27<\/td>\nQu\u1ea3n tr\u1ecb t\u00e0i ch\u00ednh doanh nghi\u1ec7p<\/td>\nFIA1324<\/td>\n3<\/td>\n36<\/td>\n8<\/td>\n<\/td>\n1<\/td>\nBSA1328<\/td>\n<\/tr>\n
              28<\/td>\nQu\u1ea3n tr\u1ecb s\u1ea3n xu\u1ea5t<\/td>\nBSA1333<\/td>\n3<\/td>\n36<\/td>\n8<\/td>\n<\/td>\n1<\/td>\nBSA1328<\/td>\n<\/tr>\n
              29<\/td>\nQu\u1ea3n tr\u1ecb b\u00e1n h\u00e0ng v\u00e0 ph\u00e2n ph\u1ed1i s\u1ea3n ph\u1ea9m<\/td>\nBSA1354<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\nBSA1328<\/td>\n<\/tr>\n
              30<\/td>\nPh\u00e2n t\u00edch ho\u1ea1t \u0111\u1ed9ng kinh doanh<\/td>\nBSA1320<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              31<\/td>\nLogistics c\u0103n b\u1ea3n<\/td>\nBSA1351<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              32<\/td>\nLu\u1eadt kinh doanh<\/td>\nBSA1314<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              33<\/td>\nH\u1ec7 th\u1ed1ng th\u00f4ng tin qu\u1ea3n l\u00fd<\/td>\nBSA1307<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              34<\/td>\nGiao ti\u1ebfp trong kinh doanh<\/td>\nBSA 1448<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              35<\/td>\nTh\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u0103n b\u1ea3n<\/td>\nBSA1365<\/td>\n3<\/td>\n36<\/td>\n8<\/td>\n<\/td>\n1<\/td>\n<\/td>\n<\/tr>\n
              36<\/td>\nT\u00e0i ch\u00ednh ti\u1ec1n t\u1ec7<\/td>\nFIA1326<\/td>\n3<\/td>\n36<\/td>\n8<\/td>\n<\/td>\n1<\/td>\n<\/td>\n<\/tr>\n
              37<\/td>\nTh\u1ed1ng k\u00ea doanh nghi\u1ec7p<\/td>\nBSA1338<\/td>\n3<\/td>\n36<\/td>\n8<\/td>\n<\/td>\n1<\/td>\n<\/td>\n<\/tr>\n
              38<\/td>\nK\u1ebf to\u00e1n qu\u1ea3n tr\u1ecb<\/td>\nFIA1332<\/td>\n3<\/td>\n36<\/td>\n8<\/td>\n<\/td>\n1<\/td>\n<\/td>\n<\/tr>\n
              C\u00e1c h\u1ecdc ph\u1ea7n t\u1ef1 ch\u1ecdn (ch\u1ecdn 2\/5)<\/em><\/strong><\/td>\n<\/tr>\n
              39<\/td>\nQu\u1ea3n tr\u1ecb d\u1ef1 \u00e1n<\/td>\nBSA 1364<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              40<\/td>\n\u0110\u00e0m ph\u00e1n kinh doanh<\/td>\nBSA1304<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              41<\/td>\nQu\u1ea3n tr\u1ecb c\u00f4ng ngh\u1ec7<\/td>\nBSA1326<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              42<\/td>\n\u0110\u1ea1o \u0111\u1ee9c kinh doanh v\u00e0 v\u0103n h\u00f3a doanh nghi\u1ec7p<\/td>\nBSA1305<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              43<\/td>\nQu\u1ea3n tr\u1ecb v\u0103n ph\u00f2ng<\/td>\nBSA1335<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              <\/td>\nT\u1ed5ng:<\/strong><\/td>\n<\/td>\n58<\/strong><\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

              8.2.3.2. Ki\u1ebfn th\u1ee9c chuy\u00ean ng\u00e0nh<\/em><\/strong><\/p>\n

              Chuy\u00ean ng\u00e0nh Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p<\/strong><\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
              TT<\/strong><\/td>\nT\u00ean m\u00f4n h\u1ecdc<\/strong><\/td>\nM\u00e3 s\u1ed1 m\u00f4n h\u1ecdc<\/strong><\/td>\nS\u1ed1\u00a0 t\u00edn ch\u1ec9<\/strong><\/td>\nL\u00ean l\u1edbp <\/strong>(ti\u1ebft)<\/em><\/td>\nTh\u00ed nghi\u1ec7m \/Th\u1ef1c h\u00e0nh <\/strong>(ti\u1ebft)<\/em><\/td>\n <\/p>\n

              T\u1ef1 h\u1ecdc<\/strong><\/p>\n

              (ti\u1ebft)<\/em><\/p>\n

               <\/td>\n

              		M\u00e3 s\u1ed1 h\u1ecdc ph\u1ea7n ti\u00ean quy\u1ebft<\/strong><\/td>\n<\/tr>\n
              L\u00fd thuy\u1ebft <\/em><\/td>\nCh\u1eefa b\u00e0i t\u1eadp \/Th\u1ea3o lu\u1eadn <\/em><\/td>\n<\/tr>\n
              44<\/td>\nQu\u1ea3n tr\u1ecb doanh nghi\u1ec7p<\/td>\nBSA1427<\/td>\n3<\/td>\n36<\/td>\n8<\/td>\n<\/td>\n1<\/td>\nBSA1328<\/td>\n<\/tr>\n
              45<\/td>\nQu\u1ea3n tr\u1ecb \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o<\/td>\nBSA1468<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              46<\/td>\nQu\u1ea3n tr\u1ecb marketing<\/td>\nMAR1424<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\nMAR1322<\/td>\n<\/tr>\n
              48<\/td>\nKh\u1edfi s\u1ef1 kinh doanh<\/td>\nBSA1412<\/td>\n2<\/td>\n18<\/td>\n12<\/td>\n<\/td>\n<\/td>\nBSA1328<\/td>\n<\/tr>\n
              48<\/td>\nKinh doanh qu\u1ed1c t\u1ebf<\/td>\nBSA1353<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\nBSA1328<\/td>\n<\/tr>\n
              49<\/td>\nChuy\u00ean \u0111\u1ec1 QTDN<\/td>\nBSA1402<\/td>\n2<\/td>\n6<\/td>\n24<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              C\u00e1c h\u1ecdc ph\u1ea7n t\u1ef1 ch\u1ecdn (ch\u1ecdn 2\/7)<\/em><\/strong><\/td>\n<\/tr>\n
              50<\/td>\nQu\u1ea3n tr\u1ecb ch\u1ea5t l\u01b0\u1ee3ng<\/td>\nBSA1324<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              51<\/td>\nQu\u1ea3n tr\u1ecb r\u1ee7i ro<\/td>\nBSA1469<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              52<\/td>\nCh\u00ednh ph\u1ee7 \u0111i\u1ec7n t\u1eed<\/td>\nBSA1463<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              53<\/td>\nTh\u01b0\u01a1ng m\u1ea1i di \u0111\u1ed9ng<\/td>\nBSA1461<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              54<\/td>\nQu\u1ea3n tr\u1ecb quan h\u1ec7 \u0111\u1ed1i t\u00e1c<\/td>\nBSA1470<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              55<\/td>\nTruy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u trong m\u00f4i tr\u01b0\u1eddng tr\u1ef1c tuy\u1ebfn<\/td>\nBSA1462<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              56<\/td>\nQu\u1ea3n tr\u1ecb Logistics<\/td>\nBSA1471<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              <\/td>\nT\u1ed5ng:<\/strong><\/td>\n<\/td>\n17<\/strong><\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

              Chuy\u00ean ng\u00e0nh Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed<\/strong><\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
              TT<\/strong><\/td>\nT\u00ean m\u00f4n h\u1ecdc<\/strong><\/td>\nM\u00e3 s\u1ed1 m\u00f4n h\u1ecdc<\/strong><\/td>\nS\u1ed1\u00a0 t\u00edn ch\u1ec9<\/strong><\/td>\nL\u00ean l\u1edbp <\/strong>(ti\u1ebft)<\/em><\/td>\nTh\u00ed nghi\u1ec7m \/Th\u1ef1c h\u00e0nh <\/strong>(ti\u1ebft)<\/em><\/td>\n <\/p>\n

              T\u1ef1 h\u1ecdc<\/strong><\/p>\n

              (ti\u1ebft)<\/em><\/p>\n

               <\/td>\n

              		M\u00e3 s\u1ed1 h\u1ecdc ph\u1ea7n ti\u00ean quy\u1ebft<\/strong><\/td>\n<\/tr>\n
              L\u00fd thuy\u1ebft <\/em><\/td>\nCh\u1eefa b\u00e0i t\u1eadp \/Th\u1ea3o lu\u1eadn <\/em><\/td>\n<\/tr>\n<\/thead>\n
              44<\/td>\nQu\u1ea3n tr\u1ecb doanh nghi\u1ec7p<\/td>\nBSA1427<\/td>\n3<\/td>\n36<\/td>\n8<\/td>\n<\/td>\n1<\/td>\nBSA1328<\/td>\n<\/tr>\n
              45<\/td>\nPh\u00e1p lu\u1eadt th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed v\u00e0 ATTT<\/td>\nBSA1355<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\nBSA1365<\/td>\n<\/tr>\n
              46<\/td>\nX\u00e2y d\u1ef1ng website th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed<\/td>\nBSA1408<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\nBSA1365<\/td>\n<\/tr>\n
              47<\/td>\nB\u00e1n l\u1ebb tr\u1ef1c tuy\u1ebfn<\/td>\nBSA1457<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\nBSA1365<\/td>\n<\/tr>\n
              48<\/td>\nThanh to\u00e1n \u0111i\u1ec7n t\u1eed<\/td>\nBSA1437<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\nBSA1365<\/td>\n<\/tr>\n
              49<\/td>\nChuy\u00ean \u0111\u1ec1 TM\u0110T<\/td>\nBSA1403<\/td>\n2<\/td>\n6<\/td>\n24<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              C\u00e1c h\u1ecdc ph\u1ea7n t\u1ef1 ch\u1ecdn (ch\u1ecdn 2\/7)<\/em><\/strong><\/td>\n<\/tr>\n
              50<\/td>\nE-Marketing<\/td>\nMAR1427<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              51<\/td>\nCh\u00ednh ph\u1ee7 \u0111i\u1ec7n t\u1eed<\/td>\nBSA1463<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              52<\/td>\nTruy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u trong m\u00f4i tr\u01b0\u1eddng tr\u1ef1c tuy\u1ebfn<\/td>\nBSA1462<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              53<\/td>\nTh\u01b0\u01a1ng m\u1ea1i di \u0111\u1ed9ng<\/td>\nBSA1461<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              54<\/td>\nQu\u1ea3n tr\u1ecb r\u1ee7i ro<\/td>\nBSA1469<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              55<\/td>\nQu\u1ea3n tr\u1ecb ch\u1ea5t l\u01b0\u1ee3ng<\/td>\nBSA1324<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              56<\/td>\nQu\u1ea3n tr\u1ecb \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o<\/td>\nBSA1468<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              <\/td>\nT\u1ed5ng:<\/strong><\/td>\n<\/td>\n17<\/strong><\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

              Chuy\u00ean ng\u00e0nh Qu\u1ea3n tr\u1ecb Logistics<\/strong><\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
              TT<\/strong><\/td>\nT\u00ean m\u00f4n h\u1ecdc<\/strong><\/td>\nM\u00e3 s\u1ed1 m\u00f4n h\u1ecdc<\/strong><\/td>\nS\u1ed1 t\u00edn ch\u1ec9<\/strong><\/p>\n

               <\/td>\n

              		L\u00ean l\u1edbp <\/strong>(ti\u1ebft)<\/em><\/td>\nTh\u00ed nghi\u1ec7m \/Th\u1ef1c h\u00e0nh <\/strong>(ti\u1ebft)<\/em><\/td>\n <\/p>\n

              T\u1ef1 h\u1ecdc<\/strong><\/p>\n

              (ti\u1ebft)<\/em><\/p>\n

               <\/td>\n

              		M\u00e3 s\u1ed1 m\u00f4n h\u1ecdc ti\u00ean quy\u1ebft<\/strong><\/td>\n<\/tr>\n
              L\u00fd thuy\u1ebft <\/em><\/td>\nCh\u1eefa b\u00e0i t\u1eadp \/Th\u1ea3o lu\u1eadn <\/em><\/td>\n<\/tr>\n<\/thead>\n
              44<\/td>\nQu\u1ea3n tr\u1ecb doanh nghi\u1ec7p<\/td>\nBSA1427<\/td>\n3<\/td>\n36<\/td>\n8<\/td>\n<\/td>\n1<\/td>\nBSA1328<\/td>\n<\/tr>\n
              45<\/td>\nQu\u1ea3n tr\u1ecb Logistics<\/td>\nBSA1471<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\nBSA1351<\/td>\n<\/tr>\n
              46<\/td>\nQu\u1ea3n tr\u1ecb v\u1eadn chuy\u1ec3n v\u00e0 giao nh\u1eadn<\/td>\nBSA1472<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\nBSA1351<\/td>\n<\/tr>\n
              47<\/td>\nQu\u1ea3n tr\u1ecb d\u1ef1 tr\u1eef<\/td>\nBSA1473<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\nBSA1351<\/td>\n<\/tr>\n
              48<\/td>\nQu\u1ea3n tr\u1ecb mua v\u00e0 ngu\u1ed3n cung \u1ee9ng<\/td>\nBSA1474<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\nBSA1351<\/td>\n<\/tr>\n
              49<\/td>\nChuy\u00ean \u0111\u1ec1 Qu\u1ea3n tr\u1ecb Logistics<\/td>\nBSA1475<\/td>\n2<\/td>\n6<\/td>\n24<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              C\u00e1c h\u1ecdc ph\u1ea7n t\u1ef1 ch\u1ecdn (ch\u1ecdn 2\/7)<\/em><\/strong><\/td>\n<\/tr>\n
              50<\/td>\nQu\u1ea3n tr\u1ecb h\u1ec7 th\u1ed1ng th\u00f4ng tin Logistics<\/td>\nBSA1476<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              51<\/td>\nNghi\u1ec7p v\u1ee5 h\u1ea3i quan<\/td>\nBSA1477<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              52<\/td>\nCh\u00ednh ph\u1ee7 \u0111i\u1ec7n t\u1eed<\/td>\nBSA1463<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              53<\/td>\nQu\u1ea3n tr\u1ecb ch\u1ea5t l\u01b0\u1ee3ng<\/td>\nBSA1324<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              54<\/td>\nQu\u1ea3n tr\u1ecb r\u1ee7i ro<\/td>\nBSA1469<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              55<\/td>\nQu\u1ea3n tr\u1ecb \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o<\/td>\nBSA1468<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              56<\/td>\nTruy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u trong m\u00f4i tr\u01b0\u1eddng tr\u1ef1c tuy\u1ebfn<\/td>\nBSA1462<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              <\/td>\nT\u1ed5ng:<\/strong><\/td>\n<\/td>\n17<\/strong><\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

              Chuy\u00ean ng\u00e0nh Qu\u1ea3n tr\u1ecb Marketing<\/strong><\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
              TT<\/strong><\/td>\nT\u00ean m\u00f4n h\u1ecdc<\/strong><\/td>\nM\u00e3 s\u1ed1 m\u00f4n h\u1ecdc<\/strong><\/td>\nS\u1ed1 t\u00edn ch\u1ec9<\/strong><\/td>\nL\u00ean l\u1edbp <\/strong>(ti\u1ebft)<\/em><\/td>\nTh\u00ed nghi\u1ec7m \/Th\u1ef1c h\u00e0nh <\/strong>(ti\u1ebft)<\/em><\/td>\n <\/p>\n

              T\u1ef1 h\u1ecdc<\/strong><\/p>\n

              (ti\u1ebft)<\/em><\/p>\n

               <\/td>\n

              		M\u00e3 s\u1ed1 h\u1ecdc ph\u1ea7n ti\u00ean quy\u1ebft<\/strong><\/td>\n<\/tr>\n
              L\u00fd thuy\u1ebft <\/em><\/td>\nCh\u1eefa b\u00e0i t\u1eadp \/Th\u1ea3o lu\u1eadn <\/em><\/td>\n<\/tr>\n
              44<\/td>\nQu\u1ea3n tr\u1ecb marketing<\/td>\nMAR1424<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\nMAR1322<\/td>\n<\/tr>\n
              45<\/td>\nMarketing c\u00f4ng nghi\u1ec7p<\/td>\nMAR1426<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\nMAR1322<\/td>\n<\/tr>\n
              46<\/td>\nNghi\u00ean c\u1ee9u marketing<\/td>\nMAR1430<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\nMAR1322<\/td>\n<\/tr>\n
              47<\/td>\nTruy\u1ec1n th\u00f4ng marketing t\u00edch h\u1ee3p<\/td>\nMAR1314<\/td>\n3<\/td>\n36<\/td>\n8<\/td>\n<\/td>\n1<\/td>\nMAR1322<\/td>\n<\/tr>\n
              48<\/td>\nE- Marketing<\/td>\nMAR1427<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\nMAR1322<\/td>\n<\/tr>\n
              49<\/td>\nChuy\u00ean \u0111\u1ec1 Qu\u1ea3n tr\u1ecb Marketing<\/td>\nMAR1432<\/td>\n2<\/td>\n6<\/td>\n24<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              C\u00e1c h\u1ecdc ph\u1ea7n t\u1ef1 ch\u1ecdn (ch\u1ecdn 2\/7)<\/em><\/strong><\/td>\n<\/tr>\n
              50<\/td>\n\u1ee8ng d\u1ee5ng \u0111a ph\u01b0\u01a1ng ti\u1ec7n trong kinh doanh<\/td>\nMAR1318<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              51<\/td>\nQu\u1ea3n tr\u1ecb c\u01a1 s\u1edf d\u1eef li\u1ec7u kinh doanh<\/td>\nMAR1312<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              52<\/td>\nTruy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u trong m\u00f4i tr\u01b0\u1eddng tr\u1ef1c tuy\u1ebfn<\/td>\nBSA1462<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              53<\/td>\nQu\u1ea3n tr\u1ecb ch\u1ea5t l\u01b0\u1ee3ng<\/td>\nBSA1324<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              54<\/td>\nQu\u1ea3n tr\u1ecb r\u1ee7i ro<\/td>\nBSA1469<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              55<\/td>\nMarketing d\u1ecbch v\u1ee5<\/td>\nMAR1425<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              56<\/td>\nQu\u1ea3n tr\u1ecb \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o<\/td>\nBSA1468<\/td>\n2<\/td>\n24<\/td>\n6<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
              <\/td>\nT\u1ed5ng:<\/strong><\/td>\n<\/td>\n17<\/strong><\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

              8.2.3.3. Th\u1ef1c t\u1eadp t\u1ed1t nghi\u1ec7p (4TC) v\u00e0 Kh\u00f3a lu\u1eadn t\u1ed1t nghi\u1ec7p (6TC) ho\u1eb7c c\u00e1c h\u1ecdc ph\u1ea7n thay th\u1ebf t\u1ed1t nghi\u1ec7p<\/em><\/strong><\/p>\n

              9- M\u00d4 T\u1ea2 C\u00c1C M\u00d4N H\u1eccC C\u1ed0T L\u00d5I<\/strong><\/h2>\n

              91. Kinh t\u1ebf vi m\u00f4 1<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: BSA1310<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 03<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: H\u1ecdc ph\u1ea7n kinh t\u1ebf vi m\u00f4 c\u00f3 nhi\u1ec7m v\u1ee5 ch\u1ee7 y\u1ebfu l\u00e0 trang b\u1ecb c\u00e1c ki\u1ebfn th\u1ee9c c\u01a1 b\u1ea3n v\u00e0 c\u01a1 s\u1edf v\u1ec1 ho\u1ea1t \u0111\u1ed9ng c\u1ee7a n\u1ec1n kinh t\u1ebf th\u1ecb tr\u01b0\u1eddng th\u00f4ng qua vi\u1ec7c ph\u00e2n t\u00edch c\u00e1c quy lu\u1eadt kinh t\u1ebf c\u01a1 b\u1ea3n nh\u01b0 quy lu\u1eadt cung c\u1ea7u, quy lu\u1eadt c\u1ea1nh tranh.<\/p>\n

              H\u1ecdc ph\u1ea7n n\u00e0y \u0111\u1ec1 c\u1eadp \u0111\u1ebfn h\u00e0nh vi c\u1ee7a c\u00e1c th\u00e0nh vi\u00ean c\u1ee7a m\u1ed9t n\u1ec1n kinh t\u1ebf \u0111\u00f3 l\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng, doanh nghi\u1ec7p v\u00e0 ch\u00ednh ph\u1ee7. H\u1ecdc ph\u1ea7n n\u00e0y s\u1ebd trang b\u1ecb c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch \u0111\u1ec3 sinh vi\u00ean n\u1eafm b\u1eaft v\u00e0 \u00e1p d\u1ee5ng cho c\u00e1c m\u00f4n h\u1ecdc sau n\u00e0y.<\/p>\n

              9.2. Kinh t\u1ebf v\u0129 m\u00f4 1<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: BSA1311<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 03<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: H\u1ecdc ph\u1ea7n n\u00e0y gi\u1edbi thi\u1ec7u m\u1ed9t s\u1ed1 kh\u00e1i ni\u1ec7m c\u01a1 b\u1ea3n c\u1ee7a kinh t\u1ebf v\u0129 m\u00f4, bao g\u1ed3m vi\u1ec7c \u0111o l\u01b0\u1eddng t\u1ed5ng s\u1ea3n l\u01b0\u1ee3ng v\u00e0 m\u1ee9c gi\u00e1 c\u1ee7a n\u1ec1n kinh t\u1ebf; m\u00f4 t\u1ea3 h\u00e0nh vi c\u1ee7a n\u1ec1n kinh t\u1ebf trong d\u00e0i h\u1ea1n: c\u00e1c nh\u00e2n t\u1ed1 quy \u0111\u1ecbnh t\u0103ng tr\u01b0\u1edfng kinh t\u1ebf, th\u1ea5t nghi\u1ec7p v\u00e0 l\u1ea1m ph\u00e1t trong d\u00e0i h\u1ea1n\u00a0 gi\u1edbi thi\u1ec7u nh\u1eefng t\u01b0 t\u01b0\u1edfng trung t\u00e2m v\u1ec1 t\u1ed5ng cung, t\u1ed5ng c\u1ea7u v\u00e0 c\u00e2n b\u1eb1ng kinh t\u1ebf v\u0129 m\u00f4 ; l\u1ea1m ph\u00e1t v\u00e0 th\u1ea5t nghi\u1ec7p trong ng\u1eafn h\u1ea1n; gi\u1edbi thi\u1ec7u c\u00e1c v\u1ea5n \u0111\u1ec1 kinh t\u1ebf v\u0129 m\u00f4 c\u1ee7a m\u1ed9t n\u1ec1n kinh t\u1ebf m\u1edf bao g\u1ed3m c\u00e1n c\u00e2n thanh to\u00e1n, t\u1ef7 gi\u00e1 h\u1ed1i \u0111o\u00e1i v\u00e0 c\u00e1c ch\u00ednh s\u00e1ch th\u01b0\u01a1ng m\u1ea1i.<\/p>\n

              H\u1ecdc ph\u1ea7n n\u00e0y cung c\u1ea5p c\u00e1c ph\u01b0\u01a1ng ph\u00e1p ph\u00e2n t\u00edch kinh t\u1ebf v\u00e0o \u0111\u00e1nh gi\u00e1\u00a0 nh\u1eefng v\u1ea5n \u0111\u1ec1 kinh t\u1ebf v\u0129 m\u00f4 nh\u01b0 t\u1ed5ng cung, t\u1ed5ng c\u1ea7u v\u00e0 c\u00e2n b\u1eb1ng kinh t\u1ebf v\u0129 m\u00f4; l\u1ea1m ph\u00e1t v\u00e0 th\u1ea5t nghi\u1ec7p trong ng\u1eafn h\u1ea1n; gi\u1edbi thi\u1ec7u c\u00e1c v\u1ea5n \u0111\u1ec1 kinh t\u1ebf v\u0129 m\u00f4 c\u1ee7a m\u1ed9t n\u1ec1n kinh t\u1ebf m\u1edf nh\u01b0 c\u00e1n c\u00e2n thanh to\u00e1n, t\u1ef7 gi\u00e1 h\u1ed1i \u0111o\u00e1i v\u00e0 c\u00e1c ch\u00ednh s\u00e1ch th\u01b0\u01a1ng m\u1ea1i.<\/p>\n

              9.3. Qu\u1ea3n tr\u1ecb h\u1ecdc<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: BSA1328<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 03<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: ki\u1ebfn th\u1ee9c c\u01a1 b\u1ea3n v\u1ec1 qu\u1ea3n tr\u1ecb h\u1ecdc, g\u1ed3m: Nh\u1eadp m\u00f4n qu\u1ea3n tr\u1ecb h\u1ecdc, S\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a c\u00e1c quan \u0111i\u1ec3m qu\u1ea3n tr\u1ecb; M\u00f4i tr\u01b0\u1eddng qu\u1ea3n tr\u1ecb, Th\u00f4ng tin v\u00e0 quy\u1ebft \u0111\u1ecbnh trong qu\u1ea3n tr\u1ecb; C\u00e1c ch\u1ee9c n\u0103ng qu\u1ea3n tr\u1ecb; v\u00e0 M\u1ed9t s\u1ed1 v\u1ea5n \u0111\u1ec1 qu\u1ea3n tr\u1ecb h\u1ecdc hi\u1ec7n \u0111\u1ea1i.<\/p>\n

              9.4. Qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: BSA1325<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 03<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: ki\u1ebfn th\u1ee9c c\u01a1 b\u1ea3n v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c v\u00e0 qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c trong doanh nghi\u1ec7p nh\u01b0: ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c, t\u1ed5 ch\u1ee9c th\u1ef1c hi\u1ec7n v\u00e0 ki\u1ec3m so\u00e1t, \u0111\u00e1nh gi\u00e1 v\u00e0 \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c, c\u00e1c lo\u1ea1i chi\u1ebfn l\u01b0\u1ee3c, \u0111i\u1ec1u ki\u1ec7n \u00e1p d\u1ee5ng c\u0169ng nh\u01b0 \u0111i\u1ec3m l\u1ee3i v\u00e0 b\u1ea5t l\u1ee3i c\u1ee7a c\u00e1c chi\u1ebfn l\u01b0\u1ee3c \u0111\u00f3.<\/p>\n

              9.5. Qu\u1ea3n tr\u1ecb nh\u00e2n l\u1ef1c<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: BSA1331<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 03<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: ki\u1ebfn th\u1ee9c c\u01a1 b\u1ea3n v\u1ec1 b\u1ea3n ch\u1ea5t c\u1ee7a qu\u1ea3n tr\u1ecb nh\u00e2n l\u1ef1c trong doanh nghi\u1ec7p; k\u1ebf ho\u1ea1ch h\u00f3a nh\u00e2n l\u1ef1c; thi\u1ebft k\u1ebf v\u00e0 ph\u00e2n t\u00edch c\u00f4ng vi\u1ec7c; tuy\u1ec3n d\u1ee5ng nh\u00e2n l\u1ef1c; \u0111\u00e1nh gi\u00e1 th\u1ef1c hi\u1ec7n c\u00f4ng vi\u1ec7c; \u0111\u00e0o t\u1ea1o v\u00e0 ph\u00e1t tri\u1ec3n nh\u00e2n l\u1ef1c; t\u1ea1o \u0111\u1ed9ng l\u1ef1c lao \u0111\u1ed9ng; th\u00f9 lao v\u00e0 c\u00e1c ph\u00fac l\u1ee3i d\u1ecbch v\u1ee5 cho ng\u01b0\u1eddi lao \u0111\u1ed9ng; c\u00e1c quan h\u1ec7 lao \u0111\u1ed9ng v\u00e0 nh\u1eefng v\u1ea5n \u0111\u1ec1 c\u00f3 li\u00ean quan.<\/p>\n

              9.6. Qu\u1ea3n tr\u1ecb s\u1ea3n xu\u1ea5t<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: BSA1333<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 03<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: nh\u1eefng ki\u1ebfn th\u1ee9c c\u01a1 b\u1ea3n v\u1ec1 ho\u1ea1ch \u0111\u1ecbnh h\u1ec7 th\u1ed1ng s\u1ea3n xu\u1ea5t, qu\u1ea3n tr\u1ecb qu\u00e1 tr\u00ecnh s\u1ea3n xu\u1ea5t nh\u1eb1m \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau chung c\u1ee7a doanh nghi\u1ec7p.<\/p>\n

              9.7. Ph\u00e2n t\u00edch ho\u1ea1t \u0111\u1ed9ng kinh doanh<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: BSA1320<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 02<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: ki\u1ebfn th\u1ee9c v\u1ec1 c\u00e1c ph\u01b0\u01a1ng ph\u00e1p ph\u00e2n t\u00edch, c\u00e1c ch\u1ec9 ti\u00eau ph\u00e2n t\u00edch, c\u00e1c nh\u00e2n t\u1ed1 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn c\u00e1c ch\u1ec9 ti\u00eau ph\u00e2n t\u00edch t\u1eeb \u0111\u00f3 n\u1eafm \u0111\u01b0\u1ee3c c\u00e1ch th\u1ee9c ph\u00e2n t\u00edch ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a doanh nghi\u1ec7p.<\/p>\n

              9.8. H\u1ec7 th\u1ed1ng th\u00f4ng tin qu\u1ea3n l\u00fd<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: BSA1307<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 03<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: h\u1ecdc ph\u1ea7n cung c\u1ea5p nh\u1eefng kh\u00e1i ni\u1ec7m c\u01a1 b\u1ea3n v\u1ec1 h\u1ec7 th\u1ed1ng th\u00f4ng tin qu\u1ea3n l\u00fd, c\u00e1c th\u00e0nh ph\u1ea7n c\u01a1 b\u1ea3n c\u1ee7a h\u1ec7 th\u1ed1ng th\u00f4ng tin, ph\u00e2n t\u00edch h\u1ec7 th\u1ed1ng th\u00f4ng tin, thi\u1ebft k\u1ebf h\u1ec7 th\u1ed1ng th\u00f4ng tin qu\u1ea3n l\u00fd, c\u00e0i \u0111\u1eb7t h\u1ec7 th\u1ed1ng th\u00f4ng tin, h\u1ec7 th\u1ed1ng th\u00f4ng tin c\u1ea5p chuy\u00ean gia v\u00e0 c\u00e1c h\u1ec7 th\u1ed1ng th\u00f4ng tin ch\u1ee9c n\u0103ng, h\u1ec7 th\u1ed1ng th\u00f4ng tin h\u1ed7 tr\u1ee3 ra quy\u1ebft \u0111\u1ecbnh.<\/p>\n

              H\u1ecdc ph\u1ea7n cung c\u1ea5p c\u00e1c ki\u1ebfn th\u1ee9c trong vi\u1ec7c ph\u00e2n t\u00edch, thi\u1ebft k\u1ebf v\u00e0 v\u1eadn h\u00e0nh h\u1ec7 th\u1ed1ng th\u00f4ng tin trong doanh nghi\u1ec7p.<\/p>\n

              9.9. Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: BSA1427<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 03<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: ki\u1ebfn th\u1ee9c c\u01a1 b\u1ea3n v\u1ec1 c\u00f4ng t\u00e1c qu\u1ea3n tr\u1ecb c\u00e1c ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a doanh nghi\u1ec7p t\u1eeb vi\u1ec7c t\u1ed5 ch\u1ee9c h\u1ec7 th\u1ed1ng, b\u1ed9 m\u00e1y qu\u1ea3n tr\u1ecb, hoa\u0323t \u0111\u00f4\u0323ng qu\u1ea3n tr\u1ecb nh\u00f3m, qu\u1ea3n tr\u1ecb h\u00e0nh vi, qua\u0309n tri\u0323 k\u00ea\u0301t qua\u0309 kinh doanh va\u0300 qua\u0309n tri\u0323 ru\u0309i ro trong c\u00e1c doanh nghi\u1ec7p.<\/p>\n

              9.10. Qu\u1ea3n tr\u1ecb \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: BSA1468<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 02<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: ki\u1ebfn th\u1ee9c c\u01a1 b\u1ea3n v\u1ec1 \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o, ph\u00e2n t\u00edch \u0111\u01b0\u1ee3c c\u01a1 ch\u1ebf t\u1ea1o ra ho\u1eb7c \u1ee9ng d\u1ee5ng th\u00e0nh t\u1ef1u, gi\u1ea3i ph\u00e1p k\u1ef9 thu\u1eadt, c\u00f4ng ngh\u1ec7, gi\u1ea3i ph\u00e1p qu\u1ea3n l\u00fd \u0111\u1ec3 n\u00e2ng cao hi\u1ec7u qu\u1ea3 v\u00e0 hi\u1ec7u su\u1ea5t ho\u1ea1t \u0111\u1ed9ng c\u1ee7a doanh nghi\u1ec7p.<\/p>\n

              9.11. Qu\u1ea3n tr\u1ecb Marketing<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: MAR1424<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 02<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: c\u00e1c ki\u1ebfn th\u1ee9c c\u01a1 b\u1ea3n v\u1ec1 ho\u1ea1ch \u0111\u1ecbnh, t\u1ed5 ch\u1ee9c v\u00e0 ki\u1ec3m so\u00e1t ho\u1ea1t \u0111\u1ed9ng marketing c\u1ee7a doanh nghi\u1ec7p c\u00e1c quy\u1ebft \u0111\u1ecbnh ph\u00e2n \u0111o\u1ea1n th\u1ecb tr\u01b0\u1eddng, l\u1ef1a ch\u1ecdn th\u1ecb tr\u01b0\u1edfng m\u1ee5c ti\u00eau, \u0111\u1ecbnh v\u1ecb th\u1ecb tr\u01b0\u1eddng v\u00e0 s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 marketing nh\u1eb1m t\u00e1c \u0111\u1ed9ng v\u00e0o th\u1ecb tr\u01b0\u1eddng.<\/p>\n

              9.12. Kh\u1edfi s\u1ef1 kinh doanh<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: BSA1412<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 02<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: Hi\u1ec3u bi\u1ebft v\u1ec1 ngh\u1ec1 kinh doanh v\u00e0 c\u00e1c ki\u1ebfn th\u1ee9c c\u01a1 b\u1ea3n v\u1eadn d\u1ee5ng trong kinh doanh, th\u1ec3 hi\u1ec7n r\u00f5 n\u00e9t trong n\u1ed9i dung m\u1ed9t k\u1ebf ho\u1ea1ch kh\u1edfi nghi\u1ec7p kinh doanh. N\u1eafm b\u1eaft t\u1ea7m quan tr\u1ecdng c\u1ee7a k\u1ebf ho\u1ea1ch kinh doanh trong vi\u1ec7c qu\u1ea3n l\u00fd ho\u1ea1t \u0111\u1ed9ng c\u1ee7a doanh nghi\u1ec7p. Hi\u1ec3u r\u00f5 m\u1ed1i quan h\u1ec7 ch\u1eb7t ch\u1ebd gi\u1eefa h\u1ec7 th\u1ed1ng c\u00e1c h\u1ecdc ph\u1ea7n c\u1ee7a ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o ng\u00e0nh Qu\u1ea3n tr\u1ecb Kinh doanh c\u0169ng nh\u01b0 m\u1ed1i quan h\u1ec7 gi\u1eefa c\u00e1c ch\u1ee9c n\u0103ng kinh doanh c\u1ee7a m\u1ed9t doanh nghi\u1ec7p.<\/p>\n

              9.13. Kinh doanh qu\u1ed1c t\u1ebf<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: BSA1353<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 02<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: ki\u1ebfn th\u1ee9c c\u01a1 b\u1ea3n v\u00e0 hi\u1ec7n \u0111\u1ea1i v\u1ec1 kinh doanh qu\u1ed1c t\u1ebf, nh\u1eefng c\u01a1 h\u1ed9i c\u0169ng nh\u01b0 th\u00e1ch th\u1ee9c trong xu h\u01b0\u1edbng to\u00e0n c\u1ea7u h\u00f3a hi\u1ec7n nay. C\u1ee5 th\u1ec3, sau khi h\u1ecdc xong h\u1ecdc ph\u1ea7n, sinh vi\u00ean c\u00f3 kh\u1ea3 n\u0103ng: Hi\u1ec3u \u0111\u01b0\u1ee3c nh\u1eefng v\u1ea5n \u0111\u1ec1 c\u01a1 b\u1ea3n v\u1ec1 kinh doanh qu\u1ed1c t\u1ebf; Nh\u1eadn di\u1ec7n v\u00e0 ph\u00e2n t\u00edch \u0111\u01b0\u1ee3c m\u00f4i tr\u01b0\u1eddng kinh doanh qu\u1ed1c t\u1ebf; Hi\u1ec3u \u0111\u01b0\u1ee3c c\u00e1c lo\u1ea1i h\u00ecnh ho\u1ea1t \u0111\u1ed9ng kinh doanh qu\u1ed1c t\u1ebf; Hi\u1ec3u \u0111\u01b0\u1ee3c c\u00e1c h\u1ee3p t\u00e1c qu\u1ed1c t\u1ebf v\u00e0 c\u00e1c th\u1ecfa thu\u1eadn xuy\u00ean qu\u1ed1c gia; Hi\u1ec1u \u0111\u01b0\u1ee3c c\u00e1c chi\u1ebfn l\u01b0\u1ee3c kinh doanh qu\u1ed1c t\u1ebf v\u00e0 ph\u01b0\u01a1ng th\u1ee9c th\u00e2m nh\u1eadp th\u1ecb tr\u01b0\u1eddng qu\u1ed1c t\u1ebf; Hi\u1ec3u \u0111\u01b0\u1ee3c c\u00e1c nghi\u1ec7p v\u1ee5 ch\u00ednh trong kinh doanh qu\u1ed1c t\u1ebf.<\/p>\n

              9.14. Ph\u00e1p lu\u1eadt th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed v\u00e0 ATTT<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: BSA1355<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 02<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: h\u1ecdc ph\u1ea7n n\u00e0y gi\u1edbi thi\u1ec7u v\u1ec1 m\u00f4i tr\u01b0\u1eddng ph\u00e1p l\u00fd c\u1ee7a th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed v\u00e0 an to\u00e0n th\u00f4ng tin; Nghi\u00ean c\u1ee9u nh\u1eefng n\u1ed9i dung c\u01a1 b\u1ea3n v\u1ec1 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed v\u00e0 an to\u00e0n th\u00f4ng tin t\u1ea1i Vi\u1ec7t Nam \u0111\u01b0\u1ee3c quy \u0111\u1ecbnh trong m\u1ed9t s\u1ed1 v\u0103n b\u1ea3n ph\u00e1p lu\u1eadt; nghi\u00ean c\u1ee9u nh\u1eefng h\u00e0nh vi vi ph\u1ea1m ph\u00e1p lu\u1eadt trong th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed v\u00e0 an to\u00e0n th\u00f4ng tin; nh\u1eefng tranh ch\u1ea5p v\u1ec1 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, ph\u01b0\u01a1ng th\u1ee9c gi\u1ea3i quy\u1ebft v\u00e0 c\u00e1c ch\u1ebf t\u00e0i x\u1eed ph\u1ea1t \u0111\u1ed1i v\u1edbi nh\u1eefng vi ph\u1ea1m v\u1ec1 TM\u0110T v\u00e0 an to\u00e0n th\u00f4ng tin.<\/p>\n

              H\u1ecdc ph\u1ea7n cung c\u1ea5p c\u00e1i nh\u00ecn kh\u00e1i qu\u00e1t v\u1ec1 h\u1ec7 th\u1ed1ng ch\u00ednh s\u00e1ch v\u00e0 v\u0103n b\u1ea3n ph\u00e1p lu\u1eadt \u0111i\u1ec1u ch\u1ec9nh l\u0129nh v\u1ef1c th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed v\u00e0 an to\u00e0n th\u00f4ng tin; hi\u1ec3u v\u00e0 c\u00f3 th\u1ec3 v\u1eadn d\u1ee5ng linh ho\u1ea1t c\u00e1c quy \u0111\u1ecbnh c\u1ee7a ph\u00e1p lu\u1eadt c\u00f3 li\u00ean quan \u0111\u1ebfn vi\u1ec7c th\u1ef1c hi\u1ec7n c\u00e1c ho\u1ea1t \u0111\u1ed9ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed; gi\u1ea3i quy\u1ebft tranh ch\u1ea5p v\u00e0 c\u00e1c tr\u01b0\u1eddng h\u1ee3p \u00e1p d\u1ee5ng ch\u1ebf t\u00e0i x\u1eed ph\u1ea1t.<\/p>\n

              9.15. X\u00e2y d\u1ef1ng website th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: BSA1408<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 02<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: ki\u1ebfn th\u1ee9c c\u01a1 b\u1ea3n v\u1ec1 x\u00e2y d\u1ef1ng website s\u1eed d\u1ee5ng trong th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed (website TM\u0110T), bao g\u1ed3m: t\u1ed5ng quan v\u1ec1 thi\u1ebft k\u1ebf website TM\u0110T, thi\u1ebft k\u1ebf giao di\u1ec7n, thi\u1ebft k\u1ebf k\u1ef9 thu\u1eadt, m\u1ed9t s\u1ed1 ng\u00f4n ng\u1eef l\u1eadp tr\u00ecnh web, qu\u1ea3n tr\u1ecb website, xu\u1ea5t b\u1ea3n website, an to\u00e0n v\u00e0 b\u1ea3o m\u1eadt cho website….<\/p>\n

              9.16. B\u00e1n l\u1ebb tr\u1ef1c tuy\u1ebfn<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: BSA1457<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 02<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: sau khi k\u1ebft th\u00fac h\u1ecdc ph\u1ea7n sinh vi\u00ean c\u00f3 th\u1ec3: Tr\u00ecnh b\u00e0y \u0111\u01b0\u1ee3c c\u00e1c kh\u00e1i ni\u1ec7m c\u01a1 b\u1ea3n v\u1ec1 b\u00e1n l\u1ebb, b\u00e1n l\u1ebb tr\u1ef1c tuy\u1ebfn, kinh doanh b\u00e1n l\u1ebb tr\u1ef1c tuy\u1ebfn; M\u00f4 t\u1ea3 \u0111\u01b0\u1ee3c ho\u1ea1t \u0111\u1ed9ng b\u00e1n l\u1ebb tr\u1ef1c tuy\u1ebfn c\u1ee7a m\u1ed9t doanh nghi\u1ec7p; Bi\u1ebft c\u00e1ch l\u1eadp v\u00e0 tri\u1ec3n khai k\u1ebf ho\u1ea1ch kinh doanh b\u00e1n l\u1ebb tr\u1ef1c tuy\u1ebfn; Hi\u1ec3u \u0111\u01b0\u1ee3c c\u01a1 ch\u1ebf v\u1eadn h\u00e0nh, thi\u1ebft k\u1ebf k\u1ef9 thu\u1eadt c\u1ee7a m\u1ed9t website b\u00e1n l\u1ebb tr\u1ef1c tuy\u1ebfn.<\/p>\n

              9.17. Thanh to\u00e1n \u0111i\u1ec7n t\u1eed<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: BSA1437<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 02<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: nh\u1eefng ki\u1ebfn th\u1ee9c c\u01a1 b\u1ea3n v\u1ec1 h\u1ec7 th\u1ed1ng thanh to\u00e1n \u0111i\u1ec7n t\u1eed, c\u00e1c v\u1ea5n \u0111\u1ec1 v\u1ec1 an to\u00e0n trong thanh to\u00e1n \u0111i\u1ec7n t\u1eed c\u0169ng nh\u01b0 nh\u1eefng v\u1ea5n \u0111\u1ec1 ch\u1ee7 y\u1ebfu c\u1ea7n quan t\u00e2m khi l\u1ef1a ch\u1ecdn h\u1ec7 th\u1ed1ng thanh to\u00e1n \u0111i\u1ec7n t\u1eed ph\u00f9 h\u1ee3p v\u1edbi \u0111i\u1ec1u ki\u1ec7n c\u1ee7a doanh nghi\u1ec7p.<\/p>\n

              9.18. Qu\u1ea3n tr\u1ecb Logistics<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: BSA1471<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 02<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: c\u00e1c ki\u1ebfn th\u1ee9c l\u00fd thuy\u1ebft v\u1ec1 logistics v\u00e0 qu\u1ea3n tr\u1ecb chu\u1ed7i cung \u1ee9ng; n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c xu h\u01b0\u1edbng ph\u00e1t tri\u1ec3n logistics, Ph\u00e2n t\u00edch \u0111\u01b0\u1ee3c c\u00e1c nh\u00e2n t\u1ed1 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn c\u00e1c quy\u1ebft \u0111\u1ecbnh li\u00ean quan \u0111\u1ebfn t\u1ed5 ch\u1ee9c, tri\u1ec3n khai c\u00e1c quy\u1ebft \u0111\u1ecbnh qu\u1ea3n tr\u1ecb logistics v\u00e0 qu\u1ea3n l\u00fd chu\u1ed7i cung \u1ee9ng \u1edf c\u00e1c doanh nghi\u1ec7p\/t\u1ed5 ch\u1ee9c.<\/p>\n

              9.19. Qu\u1ea3n tr\u1ecb v\u1eadn chuy\u1ec3n v\u00e0 giao nh\u1eadn<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: BSA1472<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 02<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: c\u00e1c ki\u1ebfn th\u1ee9c v\u1ec1 giao nh\u1eadn, v\u1eadn chuy\u1ec3n h\u00e0ng h\u00f3a, c\u00e1c trung t\u00e2m ph\u00e2n ph\u1ed1i v\u00e0 v\u1eadn t\u1ea3i \u0111a ph\u01b0\u01a1ng th\u1ee9c v\u00e0 thanh to\u00e1n qu\u1ed1c t\u1ebf.<\/p>\n

              9.20. Qu\u1ea3n tr\u1ecb d\u1ef1 tr\u1eef<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: BSA1473<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 02<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: c\u00e1c ki\u1ebfn th\u1ee9c \u0111\u1ec3 x\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch, x\u00e1c \u0111\u1ecbnh v\u00e0 qu\u1ea3n l\u00fd d\u1ef1 tr\u1eef s\u1ea3n xu\u1ea5t v\u00e0 d\u1ef1 tr\u1eef b\u00e1n h\u00e0ng c\u1ee7a doanh nghi\u1ec7p.<\/p>\n

              9.21. Qu\u1ea3n tr\u1ecb mua v\u00e0 ngu\u1ed3n cung \u1ee9ng<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: BSA1474<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 02<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: c\u00e1c ki\u1ebfn th\u1ee9c v\u1ec1 ho\u1ea1t \u0111\u1ed9ng mua h\u00e0ng, qu\u1ea3n l\u00fd kh\u00e1ch h\u00e0ng qu\u1ea3n l\u00fd ngu\u1ed3n cung \u1ee9ng h\u00e0ng \u1edf c\u00e1c doanh nghi\u1ec7p\/t\u1ed5 ch\u1ee9c.<\/p>\n

              9.22. Marketing c\u00f4ng nghi\u1ec7p<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: MAR1426<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 02<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: c\u00e1c ki\u1ebfn th\u1ee9c c\u0103n b\u1ea3n v\u1ec1 ho\u1ea1t \u0111\u1ed9ng marketing trong th\u1ecb tr\u01b0\u1eddng c\u00f4ng nghi\u1ec7p\/th\u1ecb tr\u01b0\u1eddng t\u1ed5 ch\u1ee9c (B2B marekting).<\/p>\n

              9.23. Nghi\u00ean c\u1ee9u Marketing<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: MAR1430<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 02<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: ki\u00ea\u0301n th\u01b0\u0301c c\u01a1 b\u1ea3n v\u00ea\u0300 thi\u00ea\u0301t k\u00ea\u0301 va\u0300 th\u01b0\u0323c hi\u00ea\u0323n 1 d\u1ef1 \u00e1n nghi\u00ean c\u01b0\u0301u marketing ho\u00e0n ch\u1ec9nh, bao g\u00f4\u0300m c\u00e1c c\u00f4ng vi\u1ec7c sau: xa\u0301c l\u00e2\u0323p mu\u0323c ti\u00eau nghi\u00ean c\u01b0\u0301u, thi\u1ebft k\u1ebf nghi\u00ean c\u1ee9u, thu th\u00e2\u0323p d\u01b0\u0303 li\u00ea\u0323u (th\u1ee9 c\u1ea5p, \u0111\u1ecbnh t\u00ednh, \u0111\u1ecbnh l\u01b0\u1ee3ng), ph\u00e2n ti\u0301ch d\u01b0\u0303 li\u00ea\u0323u va\u0300 vi\u00ea\u0301t ba\u0301o ca\u0301o k\u00ea\u0301t qua\u0309 nghi\u00ean c\u01b0\u0301u.<\/p>\n

              9.24. Truy\u1ec1n th\u00f4ng marketing t\u00edch h\u1ee3p<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: MAR1314<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 02<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: c\u00e1c ki\u00ea\u0301n th\u01b0\u0301c t\u1ed5ng quan v\u1ec1 truy\u1ec1n th\u00f4ng marketing t\u00edch h\u1ee3p, x\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch truy\u1ec1n th\u00f4ng marketing t\u00edch h\u1ee3p v\u00e0 c\u00e1c chi\u1ebfn l\u01b0\u1ee3c s\u00e1ng t\u1ea1o th\u00f4ng \u0111i\u1ec7p truy\u1ec1n th\u00f4ng, nghi\u00ean c\u1ee9u v\u1ec1 c\u00f4ng ch\u00fang m\u1ee5c ti\u00eau, c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n, c\u00f4ng c\u1ee5 truy\u1ec1n th\u00f4ng, \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 truy\u1ec1n th\u00f4ng v\u00e0 c\u00e1c kh\u00eda c\u1ea1nh x\u00e3 h\u1ed9i, \u0111\u1ea1o \u0111\u1ee9c v\u00e0 ph\u00e1p l\u00fd trong truy\u1ec1n th\u00f4ng marketing.<\/p>\n

              9.25. E- Marketing<\/strong><\/p>\n

              – M\u00e3 h\u1ecdc ph\u1ea7n: MAR1427<\/p>\n

              – S\u1ed1 t\u00edn ch\u1ec9: 02<\/p>\n

              – M\u1ee5c ti\u00eau ki\u1ebfn th\u1ee9c: N\u1eafm \u0111\u01b0\u1ee3c c\u00e1c kh\u00e1i ni\u1ec7m c\u0103n b\u1ea3n v\u1ec1 E-marketing, ki\u1ebfn th\u1ee9c v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c v\u00e0 k\u1ebf ho\u1ea1ch E-marketing. Bi\u1ebft \u0111\u01b0\u1ee3c th\u1ef1c tr\u1ea1ng v\u00e0 xu h\u01b0\u1edbng ph\u00e1t tri\u1ec3n c\u1ee7a th\u1ecb tr\u01b0\u1eddng e-marketing, c\u00e1c v\u1ea5n \u0111\u1ec1 v\u1ec1 Ph\u00e1p lu\u1eadt v\u00e0 \u0111\u1ea1o \u0111\u1ee9c trong e-marketing. C\u00e1c ki\u1ebfn th\u1ee9c v\u1ec1 nghi\u00ean c\u1ee9u marketing v\u00e0 h\u00e0nh vi kh\u00e1ch h\u00e0ng trong m\u00f4i tr\u01b0\u1eddng \u0111i\u1ec7n t\u1eed, c\u00e1c kh\u00e1i ni\u1ec7m c\u0103n b\u1ea3n v\u1ec1 ph\u00e2n \u0111o\u1ea1n th\u1ecb tr\u01b0\u1eddng, l\u1ef1a ch\u1ecdn th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau v\u00e0 \u0111\u1ecbnh v\u1ecb th\u1ecb tr\u01b0\u1eddng trong m\u00f4i tr\u01b0\u1eddng kinh doanh tr\u1ef1c tuy\u1ebfn, chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ecbnh v\u1ecb v\u00e0 kh\u00e1c bi\u1ec7t h\u00f3a, c\u00e1c ch\u00ednh s\u00e1ch marketing h\u1ed7n h\u1ee3p v\u00e0 CRM.<\/p>\n","protected":false},"excerpt":{"rendered":"

              T\u00ean ch\u01b0\u01a1ng tr\u00ecnh:\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Qu\u1ea3n tr\u1ecb kinh doanh Tr\u00ecnh \u0111\u1ed9 \u0111\u00e0o t\u1ea1o:\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 \u0110\u1ea1i h\u1ecdc Ng\u00e0nh \u0111\u00e0o t\u1ea1o:\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Qu\u1ea3n tr\u1ecb kinh doanh Ng\u00e0nh \u0111\u00e0o tao (Ti\u1ebfng Anh):\u00a0 Business Administration H\u00ecnh th\u1ee9c \u0111\u00e0o t\u1ea1o:\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 V\u1eeba l\u00e0m v\u1eeba h\u1ecdc 1- M\u1ee4C TI\u00caU \u0110\u00c0O T\u1ea0O M\u1ee5c ti\u00eau chung: Ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o ng\u00e0nh Qu\u1ea3n tr\u1ecb kinh doanh (QTKD)…<\/p>\n","protected":false},"author":4,"featured_media":2187,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[57,40,61],"tags":[],"class_list":["post-2186","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hoat-dong-cong-dong","category-tin-tuc","category-dao-tao-vua-lam-vua-hoc-vi"],"acf":[],"_links":{"self":[{"href":"https:\/\/eript.new88088.net\/wp-json\/wp\/v2\/posts\/2186","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/eript.new88088.net\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eript.new88088.net\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eript.new88088.net\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/eript.new88088.net\/wp-json\/wp\/v2\/comments?post=2186"}],"version-history":[{"count":0,"href":"https:\/\/eript.new88088.net\/wp-json\/wp\/v2\/posts\/2186\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/eript.new88088.net\/wp-json\/wp\/v2\/media\/2187"}],"wp:attachment":[{"href":"https:\/\/eript.new88088.net\/wp-json\/wp\/v2\/media?parent=2186"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eript.new88088.net\/wp-json\/wp\/v2\/categories?post=2186"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eript.new88088.net\/wp-json\/wp\/v2\/tags?post=2186"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}